10 Tips on Writing from David Ogilvy – Brain Pickings


via 10 Tips on Writing from David Ogilvy – Brain Pickings

‘View from the Window,’ A Day at the California School for the Deaf – The Atlantic


via ‘View from the Window,’ A Day at the California School for the Deaf – The Atlantic

Lila Rose, Creator of Anti-Abortion Undercover Planned Parenthood Videos, Discusses Pro-Life Activism – The Atlantic


via Lila Rose, Creator of Anti-Abortion Undercover Planned Parenthood Videos, Discusses Pro-Life Activism – The Atlantic

10 Secret Rooms Inside The World’s Most Famous Landmarks – Listverse


via 10 Secret Rooms Inside The World’s Most Famous Landmarks – Listverse

Alex Markman’s ‘Twins Days’: A Festival of Twins in Twinsburg, Ohio – The Atlantic


via Alex Markman’s ‘Twins Days’: A Festival of Twins in Twinsburg, Ohio – The Atlantic

Random Phrases, My Day and Creativity


  1. Knuckle Down Meaning: Getting sincere about something; applying oneself seriously to a job.  Two impromptu Ice-breaker speeches – moving towards Goal 1. Did not win prize, got a participation certificate but the pleasure was in audience individuals – rank strangers coming back not just complimenting but quoting me ‘VERBATIM’ and saying, they loved it, they would like to keep in touch, some even said we would like to learn a few things from you. I was humbled. 
  2. Dropping Like Flies Meaning: To fall down ill or to die in large numbers. I wish it does not happen to humans, pests and insects, viruses and diseases is another matter. What I noticed today is the best Evaluators club of Toastmasters had difficulty in filling the hall with audience and participants for the Marathons the Area Directors are planning to hold across city.  One actually said about ATTRITION of members? That was sad.  It said a lot about the lack of leadership and the Pull and Push of the managing committees.  
  3. Man of Few Words Meaning: A person who does not speak a great deal; someone who talks with as few words as possible.  Met an interesting person. He was my speech evaluator. His speciality is being brief and as an extempore impromptu ice breaker speaker who was pushed to speak – I had failed by exceeding the time limit.  He said he will mail his evaluation ! That’s it.  🙂 
  4. Poke Fun At Meaning: Making fun of something or someone; ridicule.  Had this experience. At the end of a dominant communicator speech the speaker did actually did not want any questions. When asked – he asked me to repeat thrice and explain 4 time and I was about to say – “Let’s take this off line as I did not ask this to challenge you but to support your views, just clarifying a point”.  Some Speakers are on their High HOrse ! They feel, they are the only one who can challenge! Anyone asking a question is a lowly minion, dimwit and brainless.  My Professorial hat tells me to answer them – Questions are never stupid – answers are – like mine 🙂 🙂 .  
  5. Hear, Hear Meaning: A shout of agreement, or to draw attention to a speaker. I asked the speaker that when a friend is faced with problems – should I make an appreciative enquiry and find what solutions he has in his mind, as he knows the problems best. Second, is my friend looking for an Affirmation that the solution he has found has my tacit support so that he can try it out with heart? I was taken round and round in derogatory circles with a menacing look on the face by a socalled Guinness Award winner and World Speech champion and I felt very sad for him.  What did I do to hurt his Ego? 
  6. On the Same Page Meaning: Thinking alike or understanding something in a similar way with others.  Sometimes, in a gathering when you wish to say that you are in the same boat, same page, thinking alike – it is best to use non-verbal communication like nodding your head to convey Yes, I agree.  
  7. Swinging For the Fences Meaning: Giving something your all.  One more article coming up in a new club Newsletter which was launched today. Felt great.  Meeting new Chamber of commerce and meeting some very interesting and interested people ( atleast on the face of it) I felt great and felt genuinely that there are things I can do to assist and help.  The new Chairman was receptive and said wants to have a one on one Strategy/ vision statement session.  He said he is a Visual thinker like me, that was pleasing. 
  8. Up In Arms Meaning: Angry; being roused to the point that you are ready to fight.  But I gave up. I saw on Whatsapp the pictures of a poor girl being honored by a sport shoes company and giving them her name as she could not afford them. i felt sad for someone whose dream was ignited, latent wishes brought to fore in my mentoring but had given up on them with diffidence.  I was angry inside but let go. 
  9. Quick and Dirty Meaning: Things that are fixed with great speed, but as a result, it’s probably not going to work very well. Hmmm… it was a busy day, I could have gone and got my Suits overhauled now that I have lost so much weight and bought a new pair of formal shoes as the formal meetings are moving up but I just changed jackets for two occasions – Reminder to self – GO FIX THIS ASAP. 
  10. Mountain Out of a Molehill Meaning: One who escalates small things and turns them into big problems.  I found a senior evaluator indulging in overstatements, exaggerations, over praise, excessive acting skills show and was bit turned off.  Then I met him one on one for about 7 minutes, got his life story out and realised that even at our late age – the need to RECOGNITION is so high that NAME AUR FAME KE LIYE KUCHH BHI KAREGA i.e. I’ll do any thing to get name and fame. I quietly agreed to disagreed and moved on to another person by saying “Sorry, Sir, I do not wish to monopolise you, others also need your kind attention”. Thank you.

How to Launch a Profitable Startup – 5-Step Guide for Entrepreneurs | Growth Hackers


via How to Launch a Profitable Startup – 5-Step Guide for Entrepreneurs | Growth Hackers

My latest article on GlobalLinkers website.


https://jetairways.globallinker.com/#/bizforum/article/20588

Title: Are you Really READY to succeed in SME business?  Ask yourself these 4 Questions.


 

 

Word Count:

1109

Summary:

How, we can make sure that we are among the winners rather than the losers in these high stakes game? The answer is within us. We must ask ourselves four key questions to determine whether our small business can survive and thrive.

Keywords:

business, starting a business, small business, entrepreneur, SME, SME Startup, Startpreneur, Startuppper

Article Body:

Every year lakhs of people answer “Yes” to the BOOM – (Being Oné Own Man/Woman) calling and make it their SOP – (Statement of Purpose) and every year that answer comes with Risk Staruppers ( I call them Startpreneurs) take which costs them money, time, efforts, confidence, goodwill and heartbreak as 9 out of 10 Startup businesses fail ! Even where their is a single soul as sole employee, it happens. I was a Startup and I tasted failure 16 times. In couple of cases, I fired myself as CEO/ Founder with impunity :). Funny, but True! It happens to many of the new entrepreneurs.

As per an estimate, two-thirds of new businesses survive at least two years and 44 percent of Startups survive at least four years.

Two of the key factors in the businesses survival and ability to thrive evident are:

  1. the owner’s education level and
  2. the owner’s reason for starting the firm in the first place.

Let us examine from an Investor’s point of view as to what they judge us as Startpreneurs:

  1. A Top Angel investor looks at 5 things in Startups before investing
  2. People  2. Product/ Service  3. Process 4. Traction 5. Profitability.
  3. Some investors focus on the Founders and look at Vital Qualitites such as:
  4. Passion 2. Ambivert 3. Erudite 4. Calculated Risk Taker 5. Dedicated All-in

(But more about these in another article I shall share here)

So how d we make sure that we are among the winners rather than the losers in this high-stakes game? The answer is within us. We must ask ourselves four key questions to determine whether our own small business will survive and thrive.

 

  1. What is our STATE of Readiness?

How mentally prepared are we, for the switch from employee (or student or whatever label fits we currently) to boss? as we are going to be the ones making decisions now about everything from office products to product line.

This total control is one of the driving forces behind many people who take the plunge into starting their own business, but it is also one of the elements that drives new entrepreneurs crazy. When we start out there is an endless list of decisions that need to be made and new questions crop up every day.

Even more important we will need to remember that in a small business we will have to wear many hats. Even if we manage to start out with one or more employees we will each fulfill more than one role in our new business. And if we are running a one-man or one-woman show then we serve in every capacity from file clerk to maintenance crew to salesman to CEO.

Can we handle switching from task to task and role to role like that? Are we willing to make those switches?

Similarly, have we prepared our family and friends for this switch in attitude. Our life is going to change — pretty drastically — and that change can have a positive or negative impact on our family life and social interactions. It will make things much easier if our friends and family are supportive going into the process.

 

  1. Where O’ where does lie My Niche’? Does it REALLY exist?

Have we identified our niche yet? One of the reasons many businesses fail is that they fail to focus on a target audience. Yes, if we are a major discount store then we can sell everything from peanuts to wallpaper, but this type of business requires vast resources that just aren’t available to the small business. But small businesses dominate the marketplace by finding a different approach — a niche’.

Knowing our niche’ means we are better able to find, target, and maintain our customers as well as provide the best possible goods and services to that customer base. That focus is one of our best chances to not only survive but to thrive in a very competitive marketplace.

 

  1. Do you have a Plan of Action? With Who, What and When ?

Another key factor in the survival and ultimate success of our business is how much planning we do before we open our electronic or physical doors. We need to decide if our business will be based on the internet or include more traditional models.

Are we going to work full-time or part-time at our new business? Are we going to hire help or go solo? Have we written (or at least outlined) our business plan? Dreaming, thinking and planning can save we much trouble and waste later when things are hectic and problems strike.

Planning can also help keep we focused and to balance our spending and time.

 

  1. Who is / Are my Back-up Cushion/s? Just in case, we FALL?

At some point, no matter how experienced a business person we are, we will need help. We will need support, advice, tools, or information — or all of the above. One of the beautiful, and most frightening, aspects of growth is that it can lead us to places we never imagined. No matter how much planning and experience we bring to our new position as CEO the unexpected will arise.

How will we cope with this? It is important to recognize that no business is an island. It is not failure to seek help. Failure is when our business shuts down because we didn’t get the help we needed.

The best way to get timely help is to work on our support system while we work on building our business. That way we will already have a ready list of resources available that we can quickly tap into when emergencies strike. In today’s world there are many marvelous resources available to we no matter what our business model may be. These include, which I define as the 4 M’s

  • Media (newsletters, magazines, books)
  • Mentors (professional advisors, mentors, teachers, consultants)
  • Memberships (organizations and forums in our niche as well as general business and marketing)
  • Mental Stimulation : Education and training (tutorials, courses, and seminars)

 

After we have answered these four key questions we are now ready to ask ourrselves that one big question again — are we ready to start our own business?

 

 

 

Are You Increasing Your Learning Agility — Or Are You Missing Out?


via Are You Increasing Your Learning Agility — Or Are You Missing Out?

Women in Leadership: Finding and Leveraging Allies and Mentors


via Women in Leadership: Finding and Leveraging Allies and Mentors

Random Phrases, Creativity, My Day !


  1. Like Father Like Son Meaning: Resembling one’s parents in terms of appearance or behavior.  Yes. The receding hairline on my forehead and rear part of head do make me resemble like my father but he was dark brown, I am pale brown in skin – may be because my mom was fair skinned. 
  2. Back To the Drawing Board Meaning: Starting over again on a new design from a previously failed attempt. To work on the three goals Speaking, Writing, Learning is he only focus. No more mentoring. No more Freebies or free advice to anyone.  
  3. Playing For Keeps Meaning: Said when things are about to get serious.  The feedback slips which many of Toastmasters handed me after my icebreaker speech really make me believe that “It all starts with a speech”.  I am enjoying my Udemy speech and body language lessons and practicing to make videos to self correct as far as possible. 
  4. A Piece of Cake Meaning: A task that is simple to accomplish.  I thought making and watching my own video of speech would be easy – It is scary. I find my voice and face manners unacceptable to myself.  
  5. Give a Man a Fish Meaning: It’s better to teach a person how to do something than to do that something for them.  I facilitate many mentees with Equipments as gifts for improving their skills, helping them practice and books to further augment their sharpening of skills.  I truly believe in this phrase. 
  6. Not the Sharpest Tool in the Shed Meaning: Someone who isn’t witty or sharp, but rather, they are ignorant, unintelligent, or senseless. I sometimes behave this way. My friend read my article and said Mirthful – I had to look up Google and then I realised it is pronounced MOUTHFUL and is associated with fun and my friend was actually pr  aising me. What a dimwit I am but I learnt new word. 
  7. Fight Fire With Fire Meaning: To retaliate with an attack that is similar to the attack used against you. I am a challenger, and I am not under any attack so I think this is a good phrase but not relevant to me and hope it never comes true. 
  8. Love Birds Meaning: A pair of people who have a shared love for each other.  The number of poems I read on WordPress gives me a sincerely a heart break feeling that we have more lovelorn love lost poets here than love birtds. Would be interesting to know if love birds share poetry with social media?
  9. Drawing a Blank Meaning: Failing to recall a memory. Unable to remember something. That’s usually happening with me especially with names, things. Forgetting to wear a watch, taking keys while going out – small things. Some medication is helping or perhaps not. 
  10. Fish Out Of Water Meaning: Someone being in a situation that they are unfamiliar or unsuited for. That is the sinking feeling I used to get dealing with TAble topics at Toastmasters. Slowiy my fish is finding water and depth 🙂 . 

Don’t Try to Be the “Fun Boss” — and Other Lessons in Ethical Leadership


via Don’t Try to Be the “Fun Boss” — and Other Lessons in Ethical Leadership

Creativity, Random Phrases and my Yesterday :)


  1. Drive Me Nuts Meaning: To greatly frustrate someone. To drive someone crazy, insane, bonkers, or bananas.
  2. No-Brainer Meaning: Anything that requires minimal brain activity to accomplish.
  3. Hands Down Meaning: Anything that’s easy or has no difficulty; something that is a certainty.
  4. Greased Lightning Meaning: Very fast or quick.
  5. Easy As Pie Meaning: Something that is easy.
  6. Lickety Split Meaning: To go at a quick pace; no delaying!
  7. On the Same Page Meaning: Thinking alike or understanding something in a similar way with others.

Startup Newsletters I like


Inc42 Logo
Walmart Set To Buy $800 Mn Worth Flipkart ESOPs
It is to be noted that Walmart is obligated to purchase 6,242,271 shares from Flipkart’s ESOP pool of 11,947,026 shares. The current employees will be allowed to liquidate their employee stock ownership plans (ESOPs) at $126-128 a unit, depending on the charges applicable.
Bengaluru-based Indian regional language social platform ShareChat has raised close to $100 Mn (INR 720 Cr) in a funding round that will boost its valuation to $460 Mn (INR 3,332 Cr). This is a 7x increase to its last valuation when the company raised $18.2 Mn in Series B funding.
Togedr has raised an undisclosed amount of funding from a group of US & UK-based startups. The investment was led by UK-based investor Anil Patel whose expertise lies in cloud architecture and scale, said Togedr CEO and founder Ashish Yadav, in a recent interaction with Inc42.
The government has decided to drop the first draft of ecommerce policy and set up a committee of secretaries to decide on a new set of recommendations. CAIT said that the policy is already delayed for more than three years and if dropped, it will be a blow to the fair trade practices in ecommerce
Bengaluru-based milk and grocery delivery startup DailyNinja has raised an undisclosed amount of funding from Mumbai-based venture capital firm Matrix Partners India. Existing investors including Bengaluru-based Sequoia India and Saama Capital also participated in this funding round.
iStart Banner
A state-owned public sector undertaking, Maharashtra State Electricity Distribution Company Limited (MSEDCL) plans to set up 50 new EV charging stations across the state within six months. Here’s a curated rundown of other important and related developments in the India and global EV Ecosystem this week.
Since its inception in 2015, Tesseract has launched three hardware and two software products in the MR, AR, and VR sectors — Methane, Holoboard, and Quark. The founder claims to have seven patents: one US, three international (130 countries), and three India patents. The startup has already introduced Holoboard and Quark in India, and hopes to enter Western markets soon.
Read More Top Stories On Inc42

Sunday Random phrases and HyperCreativity.


  1. Jaws of Life Meaning: Usually this references a tool used by rescuers when they pry or cut open a car to save the occupant. I relate this to my struggle with life 4.5 years ago and when in an unconscious state I was in a deep dream and saw the Jaws of Death and me inside a Grave with many people bleeding around me, crying. I then saw the light and remembered the story of Plato’s cave.  It was an experience I would not like to go thru again. 
  2. Hit Below The Belt Meaning: A boxing term. Also often used to refer to inappropriate words, or comments that are too personal. That’s nasty. sometimes though the Brutally honest and politically incorrect feedforward I write are killer words and they hurt.  They do not mean hitting below the belt but infact, they go below the thickest of the skins and cause hurt.
  3. Flea Market Meaning: A type of bazaar where inexpensive goods are sold or bartered. Long time, since I visite such a market. may be one day! may get some story ideas. 
  4. There’s No I in Team Meaning: To not work alone, but rather, together with others in order to achieve a certain goal. When there is an I in a team, there is no one left in the team. Quote by me 🙂 
  5. Wake Up Call Meaning: An occurance of sorts that brings a problem to somebody’s attention and they realize it needs fixing.  Early morning I sent some thought provoking messages to one mentor and a thinker about the Toastmasters. They are great people. Took the point on board for thinking through immediately. 
  6. Jack of All Trades Master of None Meaning: Having suitable skill in multiple things, but not being an expert in any of them.  Even using Malcolm Gladwell’s 10000 hours advice – I still can’t call myself an expert on many things.  we still need others to acknowledge our expertise. 
  7. Tough It Out Meaning: To remain resillient even in hard times; enduring.  An astrologer recently said, the Saturn phase is going to last till 2020. There were warnings and interesting solutions proposed. Thinking….
  8. Man of Few Words Meaning: A person who does not speak a great deal; someone who talks with as few words as possible. Yesterday, I struggled again ! At Terror / Table topic speech. But the humorous speech contest was wonderful. I quite liked the ‘Jean’-etics story and the Kaamwali Mirabai stories. Great speakers. I need to learn a lot. 
  9. You Can’t Teach an Old Dog New Tricks Meaning: It can be challenging to teach a person something new. True and I am trying the Pathways project going forward to hone speaking skills.
  10. Tug of War Meaning: It can refer to the popular rope pulling game or it can mean a struggle for authority.  One mentee tried to intervene and get my opinion about an ex mentee. I have no malice. I said if you get along well – who am I to interfere. 

Title: Build Your Business With Four Easy Steps


 

Word Count:
555

Summary:
Building a business is not easy. This easy to read step by step guide shall provide an outline to starting a business in just four easy steps.

 

Keywords:
Building, business, step by step, guide, outline, four easy steps. 

 

Article Body:
Creating a successful and profitable business is not easy. Initially, external factors, such as competition, timing and demand, with scant or little contol bother us.  We aspire to have sound business plan. In order to lead a successful business we must assume that external factors shall favour us. The five steps we consider while building our business from the ground up:

1. Determine your business. What are you selling?
This question is not as easy to answer as you may think. For example, Nike is in the sportswear business, but the truth is that when you buy a pair of Nike shoes and a t-shirt at the mall we are buying a lot more than sportswear; you’re buying an image, a feeling. You’re buying the Nike brand. For example  someone who is in speciality retial business may say, ìconvenience or “innovation” before they specify any particular industry.  Your brand is what sets your product apart from your competitors.

 

2. Select your market. Who are you selling to?
This step is a bit less interpretive as the first, though equally important. Who are you selling to? or more importantly, what do you know about this person? Understanding your consumer is a key to success. What do they do? Where do they hang out? What do they watch on television? These are just a few of the questions that you should be able to answer about your consumer. Knowing the answers to these questions can answer a lot of questions of your own when it comes to a devising a marketing strategy. We have to understand our market with “amazing ability to figure out the things that people want to have.” This ability to perceive our consumer’s desire can only be a result of knowing them like our neighbor.

 

3. Create a marketing strategy. How do you speak to these people?
This is a culmination of understanding your brand and your consumer. As mentioned in number two, understanding our consumer can answer a lot of questions concerning our marketing strategy: Where should you advertise? What’s the voice of your brand? What kind of prices are reasonable for this demographic? In order to engage your consumer, a.k.a. sell your product to them, you must know where your advertisements will be noticed, how to speak to them, and how much they will be able to spend, among many of things. Really, this step should have been combined with the last because who your market is dictates your marketing strategy entirely.

 

4. Learn by example. Seek advice from those who have done it.
There are many books written by professionals who have already started their own business and have been successful in doing so.

Remember, building a successful business in not all about the Rupees and Paise. Equally as valuable is you brand equity and your ability to engage your consumer, which is only attainable by understanding them. Assuming there is a demand for your product, and you can compete with the other brands, following these four steps shall guide you in the right direction.

 

 

From My fav Newsletter – Ladders. Starbucks Hacks- very interesting.


LIFE

13 Starbucks hacks you need to know

Admit it — you’re low-key obsessed with Starbucks. Starbucks is not just a restaurant — it’s a lifestyle. We wait year round for the infamous PSL (being labeled “basic,” be damned), know it’s time for Christmas when they start serving Gingerbread Lattes from Christmas cups, and look forward to summer with fruity, refreshing, and Insta-worthy iced teas.

But it can be a pretty expensive obsession to have! With typical menu drinks costing about $3-$7, plus whatever add-ins you prefer, it can add up (especially if it’s a daily occurence!). However — it doesn’t have to be that way. It’s worth looking into how to get more bang for our (Star)buck, and how many options the trusty coffee chain and cafe really can offer us. Read on for the hacks that will save you time, money, and calories at Starbucks.

1. Don’t limit yourself to what’s on the menu

In fact, the most expert Starbucks-frequenters rarely order off the menu, to get their favorite drinks and to save money! Check out the secret menu (yes, it really does exist!) or try these secret menu drink concoctions that are all $3, and never pay $5 for a coffee again! If you prefer lattes, order the cafe misto, which tastes the same (half coffee, half milk), but is significantly cheaper (and will save you calories!). More of a tea drinker? A chai latte misto is half steamed milk and half brewed chai tea, saving you money and sugar (you can also just order a hot chai tea with steamed milk if the terminology weirds you out, and save about $2).

2. Make your own drinks for a cheaper price

Iced lattes are one of the most satisfying and refreshing drinks, but can get pricey, especially if you prefer them in Venti size instead of the Tall (don’t we all on Monday mornings?). Instead of ordering a latte, order a triple espresso over ice, in a Venti cup (with room for milk), and then go to the condiments area to fill up your coffee with milk, which makes an iced latte, but for a fraction of the cost. If you prefer your lattes hot, you can also order a Tall coffee with steamed milk (still cheaper than a latte!), or a Tall hot coffee in a Grande cup, and fill up on the milk at the condiments station — a Grande latte for the price of a Tall coffee!

3. Never pay full price for two drinks during the same trip, again

Spend a lot of workdays or meetings at Starbucks where you stay for hours and get multiple drinks? Or maybe just one cup of coffee for you doesn’t cut it? Anytime throughout the day (and in any size — Tall, Grande, or Venti), refill your cup with brewed coffee or tea for just 5o cents. Just know that “refills” only count as iced or hot coffee and iced or hot tea (but remember the tricks above to turn it into a latte!). Also an insider tip: you can get a 50 cent refill with coffee or tea, even if your original drink was not just brewed coffee or tea. So feel free to fill up on a Pumpkin Spice Latte and get a 50 cent extra pick-me-up of tea before you leave!

4. Bring your own cup

Not only will you be saving the planet, one coffee cup and plastic straw at a time, but you’ll also save 10 cents on your drink whenever you bring your own tumbler, cup, or mug. We love using an ever-so-chic mason jar with a lid, or — funny you should mention it — Starbucks has amazing reusable cups of their own. We love this one, this one, and this one.

5. Sign up for Rewards

Normally I detest rewards programs at restaurants and stores — it’s just more spam emails and I probably spend more money than I save (it’s hard to resist a 30% sale or free pastry with purchase of drink). But at Starbucks, it is a must (and with no cons)! First of all, it’s free to sign up (did that convince you enough?), and besides just having a ton of perks for being a reward member (hello, free birthday drink!), you also earn points for a number of things, like purchasing anything in store and certain Starbucks items in grocery stores, that can be used for free food and drinks. Did we mention that it’s free?

6. Don’t buy a water bottle!

Never pay $3 for the plastic water bottle in the Starbucks fridge; just ask for a Venti iced water! You don’t have to worry about the water not being clean — Starbucks triple-filters their water and ice, so you know it’s as clean as possible and you could save some serious money. For an environmentally friendly option, you can also bring your own reusable bottle and ask Starbucks to fill it with water and ice, for free.

7. Order a French Press Pot of coffee

Going with friends or know you’ll want a few cups during your day at Starbucks? Order a French Press pot of coffee instead of individual cups. Each pot serves a few cups of coffee, but will be cheaper than buying each cup individually. Enjoy a pot with your friends, or get a serious caffeine buzz on your own (sometimes, we just need it!).

8. Get the most out of your iced drink

If you’re getting an iced tea, ask for “no water.” Iced teas are typically watered down from the original pitcher into your cup, so asking for no water will make the brew stronger. You can also ask for “light ice” (unless you prefer lots of ice). Ice is usually filled up much more than is necessary to keep the drink cold, limiting the volume of space the barista can fill the cup up with your favorite coffee drink or tea. Having light ice will give you more bang for your buck because you’ll be getting more of your drink, while still keeping it nice and cold.

9. Be specific about your syrup

I love the occasional PSL or Vanilla Latte as much as the next girl, but did you know that a Tall with sweetener has three pumps of syrup, a Grande has four pumps, and a Venti has five or six pumps? Just one pump is about 20 calories and 5 grams of sugar… are you keeping up with this math? That means just a Tall has 15 grams of sugar in the syrup alone. I don’t even want to think about how much is in a Venti! Asking for either one or two pumps per drink still gives the same flavor (we need that pumpkin spice!!) and sweetens up your drink, but if you order a Grande Vanilla Latte with two pumps vanilla syrup, you’d be saving 40 calories and 10 grams of sugar, for not much difference in taste.

10. Ask for a sample so you never get a drink you dislike again!

I don’t know about you, but I usually stick to the usual iced coffee, just so I don’t risk getting a drink that I end up not liking. But oh the possibilities out there in the Starbucks universe! Unless the store is super busy, the barista should be totally fine getting you a sample of a certain brew or drink, if you’re unsure whether or not you’d like it.

11. Know all the sizes

Thought “Tall” was the smallest? Think again — “Short” is an 8oz size (“Tall” is 12oz), which clarifies that age-old confusion that “Tall” was the smallest size, when it counterintuitively sounds like the largest — it’s because “Short” is the size smaller. Clears up a lot, doesn’t it? If you’re in the mood for a small drink, Short is cheaper than a Tall. The “Short” cappuccino has the same amount of espresso as the “Tall,” so if caffeine is your goal, opt for the cheaper options.

12. Are you and a friend both getting a Frappucino? Get one Venti!

A Venti size of your favorite sweet iced drink is about 24oz, while a Tall is 12oz. However, a Venti frappe is significantly cheaper than two Tall frappes would be (about $4 less, precisely). So instead of getting two, order the Venti size and ask for two Tall cups. Divide accordingly, and enjoy your frappucino with your friend, knowing you both saved money.

13. No time to wait in line? Order through your cell phone!

Using the Starbucks Mobile app, you can order ahead of time, and just go pick it up. No more waiting in long lines for your coffee! We’re busy women — we have much more important things to do.

This article was originally published on The Everygirl.com.

Creativity: Random Phrase generated this morning and how day is ending…


  1. Money Doesn’t Grow On Trees Meaning: Suggests that money is a resource that must be earned and is not one that’s easily acquired. I sometimes wonder how deep the negotiations go into cutting into teacher’s courses. I found it absurd when the negotiator of an educational institute was so unreasonable – he was happy if I said I will teach ProBono 🙂 I said NO! 
  2. Give a Man a Fish Meaning: It’s better to teach a person how to do something than to do that something for them.  I TOTALLY agree after this year’s lessons I learnt. Doing things for free, offering free advice has no Value. People like PRICE these days and are mostly unwilling to pay or negotiate hard for a ProBono bargain. The attitudes are so horrific. 
  3. What Am I, Chopped Liver? Meaning: A rhetorical question used by a person who feels they are being given less consideration than someone else. Playing Victim, playing damsel in distress like ( even guys do this 🙂  ) is characteristic of some Millennials I have dealt with in the recent past. 
  4. On the Same Page Meaning: Thinking alike or understanding something in a similar way with others. Rare to find agreements and I like to push forward with even a few agreements. 
  5. Poke Fun At Meaning: Making fun of something or someone; ridicule.  Is this second nature in marathi families ?  We love to poke fun, pun, pull legs so much that when we do this to others who come close  – it demagnetises and repulses them. 
  6. Off One’s Base Meaning: A person that is crazy or behaving in idiotic ways.  Body language, facial gestures, awkward neck and eye movements all depict disinterest – why don’t people be cogent enough to say it on the face. 
  7. When the Rubber Hits the Road Meaning: When something is about to begin, get serious, or put to the test. The real tests hopefully start for a new Revenue making stint next month onwards. 
  8. Yada Yada Meaning: A way to notify a person that what they’re saying is predictable or boring.  Wonderful expression. I like it. 🙂
  9. Keep Your Shirt On Meaning: Keeping calm. Usually said by someone who is trying to avoid making others upset. What I have come across this year mostly are those who offer their shirts when they are REALLY naked. 
  10. Down For The Count Meaning: Someone or something that looks to be defeated, or nearly so.  Hmmm… That’s not me ! Never.  🙂