Good Behavioural Science and marketing links


The Persuasion Code Part 1, with Christophe Morin Christophe Morin, co-author of the first neuromarketing book and now The Persuasion Code, is the neuroscience half of the SalesBrain duo. He digs into the science that underlies a pain-based approach to sales and persuasion. Read more... The Paper Towel Test For Customer Experience Want a clue as to … Continue reading Good Behavioural Science and marketing links

4 Secret Selling Techniques You Must Implement


  Word Count: 691 Summary: To reach our business goals we need right resources and/or the insights to help our business reach the success it's capable of.  Following four insights will help us generate the business we've always dreamed of. Article Body: 1.  Experiment with New Advertising Methods   A sharp decline in the effectiveness of our … Continue reading 4 Secret Selling Techniques You Must Implement

A psychotherapist explains the 5 stages of changing behavior | Ladders


THE WHOLE HUMAN A psychotherapist explains the 5 stages of changing your behavior By Katherine Schafler Aug 17, 2018 Facebook Twitter Flipboard LinkedIn Email Wait, just thinking about changing is a stage of change? That’s how you start to change — by thinking about it without doing anything? YES. The idea that just thinking about … Continue reading A psychotherapist explains the 5 stages of changing behavior | Ladders

Influence Bartering – good ebook on Changethis


“There are billions of blogs out there on WordPress alone, as I turned to see the WordPress Reader.  It has never been easier to turn our expertise into a revenue stream of Best Friends, Followers and Fans who turn your customers OR one can become an  an influencer to help others.  I choose to do … Continue reading Influence Bartering – good ebook on Changethis

How Behavioral Economics Could Help Reduce Credit Card Delinquency


How Behavioral Economics Could Help Reduce Credit Card Delinquency Nina Mažar JULY 26, 2018 SUMMARY SAVE SHARE COMMENT TEXT SIZE PRINT 8.95 BUY COPIES RECOMMENDED Carla Ann Harris at Morgan Stanley LEADERSHIP & MANAGING PEOPLE CASE 8.95 ADD TO CART Ant Financial (A) TECHNOLOGY & OPERATIONS CASE 14.00 ADD TO CART Barclays and the LIBOR … Continue reading How Behavioral Economics Could Help Reduce Credit Card Delinquency

The Mentor and the MonaLisa Rhyming Couplet Ideas -Ver 1.0 by Jay


The Mentor and the MonaLisa Rhyming Couplet Ideas by Jay See the snuffing of the Mentor, I think he's angry at the core. He finds it hard to see the accidental, Overshadowed by the brainy rental. Who is that practicing near the coat? I think she'd like to eat the goat. She is but a … Continue reading The Mentor and the MonaLisa Rhyming Couplet Ideas -Ver 1.0 by Jay

Jay’s Quick Poetry-The Sharp And Grand Rock


Short story that inspired me to write a Quick Poem below Imagine life is a game in which you are juggling five balls. The balls are called work, family, health, friends and integrity. And you're keeping all of them in the air. But one day you finally come to understand that work is a rubber … Continue reading Jay’s Quick Poetry-The Sharp And Grand Rock

What Makes Us Cheat? Three Classic Experiments from Behavioral Economics. | Big Think


What Makes Us Cheat? Three Classic Experiments from Behavioral Economics. Over a year ago by SIMON OXENHAM Dan Ariely, the psychologist who popularised behavioral economics, has made a fascinating documentary with director Yael Melamede exploring what makes us dishonest. I’ve just finished watching it and it’s something of a masterpiece of psychological storytelling, delving deep into contemporary tales … Continue reading What Makes Us Cheat? Three Classic Experiments from Behavioral Economics. | Big Think

Random Phrases indicate how day will progress for me sometimes.:)


Tough It Out Meaning: To remain resillient even in hard times; enduring.  This is so true.  I have to work on the paper for 10 days now and I must finish it today. Love Birds Meaning: A pair of people who have a shared love for each other.  Hmmmm..... Wonder what this means today Let Her Rip Meaning: Permission to start, … Continue reading Random Phrases indicate how day will progress for me sometimes.:)

The Sarcastic And Thundery Best Friend A Poem by Jay


The Sarcastic And Thundery Best Friend A Poem by Jay Whose best friend is that? I think I know. Its owner is quite angry though. She was cross like a dark potato. I watch her pace. I cry hello. She gives her best friend a shake, And screams I've made a bad mistake. The only … Continue reading The Sarcastic And Thundery Best Friend A Poem by Jay

How’ll the day unfold for me, Stars… errr .. The Random phrases foretell


Keep Your Shirt On Meaning: Keeping calm. Usually said by someone who is trying to avoid making others upset. Yes. This is coming true.  Wouldn't Harm a Fly Meaning: Nonviolent; someone who is mild or gentle. I started with a Narcissist's shameless self promo WhatsApp messages bombarded every day. I know the guy is desperate to make money but … Continue reading How’ll the day unfold for me, Stars… errr .. The Random phrases foretell

Random Phrases give indication of the day ahead.


Goody Two-Shoes Meaning: A smugly virtuous person. Wouldn't Harm a Fly Meaning: Nonviolent; someone who is mild or gentle. Drawing a Blank Meaning: Failing to recall a memory. Unable to remember something. Back To the Drawing Board Meaning: Starting over again on a new design from a previously failed attempt. Foaming At The Mouth Meaning: To be enraged and show it. Barking Up The Wrong … Continue reading Random Phrases give indication of the day ahead.

What would you label a person


Who agrees, commits but rarely fulfills? 1. Has No integrity 2. Wanted to say NO BUT said yes! 3. Cheats him/herself 4. Is unable to prioritise and funnel/ filter doables and undoables? 5. Wants to fool others by agreements which are rarely fulfilled 6. Is a chest with self and will cheat others 7. Is … Continue reading What would you label a person

Random Phrases for today that came true for me.


Heads Up Meaning: Used as an advanced warning. To become keenly aware. Overload on my computer time is slowing my Mac. AWAC.  May have to invest into new one. 5 websites/ weblogs and 6 fanpaes of my Mentorees I am managing as Startup Team support.  Up In Arms Meaning: Angry; being roused to the point … Continue reading Random Phrases for today that came true for me.

Jay’s Tantra 7 – For a Bad, Bad, Sad, Sad Day and the day just shines Bright!


I use this small hack I call as Tantra whenever I have a Bad BAd or Sad SAD day. Someone once gifted me a Bible, and I have a childhood ShrimadbhagwatGita. I open a page to read a Verse or a Shloka. Yesterday, was one such day.  I went to my daily morning walks and … Continue reading Jay’s Tantra 7 – For a Bad, Bad, Sad, Sad Day and the day just shines Bright!

My day and the Random Phrases. Overall a Great day of Rest.


Quick On the Draw Meaning: Performing an action with the greatest of haste. Back to Square One Meaning: To go back to the beginning; back to the drawing board. Took the lead to mend fences and getting into Mission mode rather than the Shared Vision mode.  Wouldn't Harm a Fly Meaning: Nonviolent; someone who is mild or gentle.  … Continue reading My day and the Random Phrases. Overall a Great day of Rest.

Random phrases make my day – Jack of all trades Master of none is at top today :)


Just wondering how well or badly the day pans out 🙂 Jack of All Trades Master of None Meaning: Having suitable skill in multiple things, but not being an expert in any of them. Par For the Course Meaning: What you would expect to happen; something normal or common. Ring Any Bells? Meaning: Recalling a memory; causing a … Continue reading Random phrases make my day – Jack of all trades Master of none is at top today 🙂

Random Phrases of the day and how days pan out.


You Can't Judge a Book By Its Cover Meaning: Don't judge someone or something only by the outward appearance. They can be fooling. How long we allow ourselves to be fooled is up to us REALLY   A Fool and His Money are Soon Parted Meaning:  It's easy for a fool to lose his/her money. Hmmm... Mountain … Continue reading Random Phrases of the day and how days pan out.

Random Phrases for today. Let us see next… :)


Down For The Count Meaning: Someone or something that looks to be defeated, or nearly so.  Does it mean Me?  A Fool and His Money are Soon Parted Meaning: It's easy for a fool to lose his/her money. Quite true. I fall prey all the time to neuromarketing gimmicks.  Keep Your Shirt On Meaning: Keeping calm. Usually said … Continue reading Random Phrases for today. Let us see next… 🙂

Wild Jay A Short Story by Jay


I have decided to become a Story Writer and a Story TI have decided to become a Story Writer and a Story Teller going forward. The Udemy Course was very useful so was this Story Generator. See what it produced. Wonderful nO? I did some edits here and there to keep the flow and continuity. … Continue reading Wild Jay A Short Story by Jay

All my Random sentences matched my biorhythms today :)


Wednesday is hump day, but has anyone asked the camel if he’s happy about it? Sometimes, all you need to do is completely make an ass of yourself and laugh it off to realise that life isn’t so bad after all. She did not cheat on the test, for it was not the right thing … Continue reading All my Random sentences matched my biorhythms today 🙂

Random Phrases that guided today… Sad, mad, crazy morning


And during the hard negotiation, due to my straight talk my friend became afraid and thought I would burst like a cracker or a bomb now 🙂 🙂 That changed the morning mood somewhat. Off One's Base Meaning: A person that is crazy or behaving in idiotic ways  And I could take it no more. 🙂 … Continue reading Random Phrases that guided today… Sad, mad, crazy morning

Sugar – Honey – Iced – Tea … Guess what it means.:) It was a crazy morning


When your only tool is a hammer, all problems start looking like nails. Artificial intelligence is no match for natural stupidity. The last thing I want to do is insult you. But it IS on the list. The only substitute for good manners is fast reflexes. The problem with trouble shooting is that trouble shoots … Continue reading Sugar – Honey – Iced – Tea … Guess what it means.:) It was a crazy morning

Smart phrases – Revisited and Rephrased on a mad mad day…


It is fruitless to become lachrymose over precipitately departed lacteal fluids. Don't cry over spilled milk The stylus is more potent than the dirk. The pen is more powerful than the sword. All articles that coruscate with resplendence are not truly auriferous. Those who bask in reflected glory with no self illuminations masquerade as celebrities … Continue reading Smart phrases – Revisited and Rephrased on a mad mad day…

These Idioms made me Mad after a Bad Bad morning today.


Method to my madness An assertion that, despite one's approach seeming random, there actually is structure to it. Beat around the bush Avoiding the main topic. Not speaking directly about the issue. Off one's rocker Crazy, demented, out of one's mind, in a confused or befuddled state of mind, senile. Add insult to injury To … Continue reading These Idioms made me Mad after a Bad Bad morning today.

Random Inputs and My New Day begins


Quick and Dirty Meaning: Things that are fixed with great speed, but as a result, it's probably not going to work very well.  No, it wasn't dirty but it was a bad prank I played for a couple of days having failed last time, I think it has gone awry again and I may be on the … Continue reading Random Inputs and My New Day begins