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Startpreneur news from my fav Newsletter

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News Roundup: 11 Indian Startup News Stories That You Don’t Want To Miss This Week
One of the biggest Indian startup news stories of the week was that an Amazon delivery boy and employee were arrested for cheating. Also, US-based footwear brand Skechers has been offered an out-of-court settlement by the walmart-backed company Flipkart. Let’s have a look at these and other important startup news stories of the week.
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This week 19 startups raised around $152.46 Mn funding altogether. One of the biggest Indian startup funding this week was raised by Bengaluru-based insurtech startup Digit Insurance raised $44 Mn. In another development, there are speculations around online retailer eBay to join forces with ecommerce company ShopClues to relaunch its platform in India.
Once fallen to below $5K, slowly and steadily, Bitcoin is getting its charm back. Riding high on Bitcoin which is currently trading at $8.2K, the cryptocurrency market cap too, is ready to hit $300 Bn. Meanwhile, the Law Commission of India in its report submitted to the Minister of Law and Justice has recommended cryptocurrency as one of the cashless means for gambling transactions. Let’s take a look at this week’s development in cryptocurrency!
This week Mobikwik’s Chief Risk Officer, Puneet Agarwal has resigned from the company. Also, another shaker of the week was Sagar Das, the co-founder of Autoportal, who announced that he has quit the company. Let’s have a look at some of the other movers and shakers in the Indian startup ecosystem.
Uttar Pradesh govt to build blockchain infra for data security, TRAI taps blockchain to curb unsolicited calls, Walmart pilots blockchain project to procure farm produce in UP, Google partners with digital asset, BlockApps to push blockchain development & much more…
To discuss the growing trend of freelancing among Indian women, Inc42 and PayPal hosted a webinar — Nailing The Balancing Act: Women Freelancers in India — as part of the ongoing webinar series — The Rising Freelance Economy. Incase you missed it, get all the insights here…
During the media interaction, when asked about an inspiring global business personality, Sharma said, “I’ve interacted with Jack Ma (Alibaba) and Masayoshi Son (SoftBank). I also saw Steve Jobs (Apple) at a close distance. I wish I had interacted with him. But for this (occasion), I will pick Masayoshi Son (Softbank). Masa is not a man of a few billion dollars, but hundreds of billions.”
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Startpreneurs Fav Newsletter Inc 42

Morning Briefing (9 Min Reading Time)
Top news & stories of the startup ecosystem from India & around the world
As per the officials, Google has agreed to abide by all the RBI requirements but has sought around two months extra to comply. The ministry official said the government is still firming up its recommendations on storage of personal data after the Srikrishna committee submitted its report last month.
Food delivery Unicorn Zomato’s newest investor Alibaba’s Ant Financial has secured the right to become the largest shareholder replacing Info Edge, as the Chinese payments giant aggressively seeks to expand its presence in India.
Ola customers will soon be able to order food via the ridesharing platform. The company will soon be integrating online food delivery app Foodpanda to its cab-hailing app, which it acquired for $31.7 Mn in January 2018.
Fact sheet by Inc42 Datalabs.
Launching the new policy and guidelines, Suresh Prabhu, Minister of Commerce & Industry and Civil Aviation, announced, “These regulations will enable the safe, commercial usage of drones starting December 1, 2018. It is intended to enable visual line-of-sight, daytime-only operations to a maximum altitude of 400 feet.”
The draft ecommerce policy makes several random proposals such as making the National Payments Corporation of India (NCPI)’s RuPay card (a domestic solution/alternate to Visa and Mastercard) mandatory for payments gateways. It also suggests the creation of a government-aided ecommerce platform to promote micro, small and medium enterprises (MSMEs).
Blockchain report
Impossible Aerospace shared launch details of its US-1 drone today, with a dense design that is basically all battery. The company announced that it had closed a $9.4 million Series A from Bessemer Venture Partners, Eclipse Ventures and Airbus Ventures.
Vertical Aerospace is a British startup that has built and flown a fully electric vertical takeoff and landing (eVTOL) aircraft. The startup says it aims to launch a fully operational “air taxi” service by 2022, but plans to do so with pilots, rather than without, in order to comply with existing aviation regulations.
Amazon-sponsored product ads have been around since 2012. But lately, as the company has invested in growing its advertising business, they’ve become more aggressive. Sponsored ads allow vendors to bid auction-style to have their products show up when consumers type in a related search term.
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YouStory – Startpreneur’s Newsletter

Indians are among the top mobile downloaders in the world for Netflix content: Global Innovation VP Michael Spiegelman

While Netflix has been in India for two years now, with Sacred Games, its first India orginal series, the international online video streaming giant has shown it’s serious about the market. In an interview with YourStory, Michael Spiegelman, Vice President – Global Product Innovation at Netflix, gives us the scoop: the company’s India strategy, learnings from the market, and what lies ahead in terms of content, partnerships, innovations, etc.

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Retirement is the new cool – Jack Ma shows the way

‍CEOs are trailblazers, inspiring us to follow in their footsteps. Publications world over have highlighted their every successful move, but for one: “retiring”. Which is why everyone was amazed to hear that the great Jack Ma was hanging up his boots. The move simply didn’t match the pattern we have been used to seeing. But it is reflective of a small crop of successful people willing to let go at the peak of their careers to explore what else life can offer them.

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Use these 5 test prep apps to ace your exams and achieve your dream scoree

Preparing for entrance exams like GMAT, GRE, CAT, banks, the Railway Recruitment Board (RRB), and the civil services can be stressful. But finding the right study tools and resources can be even more frustrating at times. Daunted by huge entrance prep books? Or just can’t afford them? Whatever may be your reason, these exam prep apps are here to save the day.

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Karnataka to fund 50 idea stage to POC startups this year

Karnataka is serious about its startups and in yet another commitment to the ecosystem, it held Elevate, a startup pitch event for which 650 companies from across the state applied in a bid to gain a grant. Last year 1,700 startups applied to the competition and the government funded 100 companies. The Karnataka government has provided Rs 42 crore for 177 startups so far and has already disbursed Rs 30 crore.

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Elevate: Karnataka pitch platform attracts 250 interesting startup ideas

At the Karnataka government-sponsored startup pitch event Elevate, several startups from hardware, heritage travel, fintech and several other sectors showed the potential to be the next $100 million company. Of the 250 pitches, around 50 to 70 will qualify for a grant from Karnataka. The winners will be declared on September 11. This may have been a Bengaluru event, but there were startups from Hubballi, Tumakuru, Ballari and other districts in Karnataka too participated.

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BabyChakra raises undisclosed funds from Mark Mobius-backed Equanimity Ventures Fund and others

Online parenting platform BabyChakra has raised an undisclosed pre-Series B round from a clutch of investors. BabyChakra plans to use the funds in language expansion of its platform which currently invites over two million families every month to exchange information and tips on pregnancy and parenting. Nearly 70 percent of these visitors are from Tier 2 and Tier 3 towns, making language innovation imperative.

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The #IAmOdisha campaign celebrates its people, innovation, entrepreneurship and achievements

From classical dance to majestic temple architecture, from rich mining reserves and agricultural produce to heavy industries, Odisha continues to be a hotbed of innovation. #IAmOdisha campaign focuses on highlighting that and tells the stories of entrepreneurship, innovation, and drive while inspiring people to showcase their own. The “I Am Odisha” campaign will culminate in a grand finale at the Make in Odisha Conclave 2018 (MIO) in Bhubaneswar that commences on November 11th 2018.

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From My fav Newsletter – Ladders. Starbucks Hacks- very interesting.

LIFE

13 Starbucks hacks you need to know

Admit it — you’re low-key obsessed with Starbucks. Starbucks is not just a restaurant — it’s a lifestyle. We wait year round for the infamous PSL (being labeled “basic,” be damned), know it’s time for Christmas when they start serving Gingerbread Lattes from Christmas cups, and look forward to summer with fruity, refreshing, and Insta-worthy iced teas.

But it can be a pretty expensive obsession to have! With typical menu drinks costing about $3-$7, plus whatever add-ins you prefer, it can add up (especially if it’s a daily occurence!). However — it doesn’t have to be that way. It’s worth looking into how to get more bang for our (Star)buck, and how many options the trusty coffee chain and cafe really can offer us. Read on for the hacks that will save you time, money, and calories at Starbucks.

1. Don’t limit yourself to what’s on the menu

In fact, the most expert Starbucks-frequenters rarely order off the menu, to get their favorite drinks and to save money! Check out the secret menu (yes, it really does exist!) or try these secret menu drink concoctions that are all $3, and never pay $5 for a coffee again! If you prefer lattes, order the cafe misto, which tastes the same (half coffee, half milk), but is significantly cheaper (and will save you calories!). More of a tea drinker? A chai latte misto is half steamed milk and half brewed chai tea, saving you money and sugar (you can also just order a hot chai tea with steamed milk if the terminology weirds you out, and save about $2).

2. Make your own drinks for a cheaper price

Iced lattes are one of the most satisfying and refreshing drinks, but can get pricey, especially if you prefer them in Venti size instead of the Tall (don’t we all on Monday mornings?). Instead of ordering a latte, order a triple espresso over ice, in a Venti cup (with room for milk), and then go to the condiments area to fill up your coffee with milk, which makes an iced latte, but for a fraction of the cost. If you prefer your lattes hot, you can also order a Tall coffee with steamed milk (still cheaper than a latte!), or a Tall hot coffee in a Grande cup, and fill up on the milk at the condiments station — a Grande latte for the price of a Tall coffee!

3. Never pay full price for two drinks during the same trip, again

Spend a lot of workdays or meetings at Starbucks where you stay for hours and get multiple drinks? Or maybe just one cup of coffee for you doesn’t cut it? Anytime throughout the day (and in any size — Tall, Grande, or Venti), refill your cup with brewed coffee or tea for just 5o cents. Just know that “refills” only count as iced or hot coffee and iced or hot tea (but remember the tricks above to turn it into a latte!). Also an insider tip: you can get a 50 cent refill with coffee or tea, even if your original drink was not just brewed coffee or tea. So feel free to fill up on a Pumpkin Spice Latte and get a 50 cent extra pick-me-up of tea before you leave!

4. Bring your own cup

Not only will you be saving the planet, one coffee cup and plastic straw at a time, but you’ll also save 10 cents on your drink whenever you bring your own tumbler, cup, or mug. We love using an ever-so-chic mason jar with a lid, or — funny you should mention it — Starbucks has amazing reusable cups of their own. We love this one, this one, and this one.

5. Sign up for Rewards

Normally I detest rewards programs at restaurants and stores — it’s just more spam emails and I probably spend more money than I save (it’s hard to resist a 30% sale or free pastry with purchase of drink). But at Starbucks, it is a must (and with no cons)! First of all, it’s free to sign up (did that convince you enough?), and besides just having a ton of perks for being a reward member (hello, free birthday drink!), you also earn points for a number of things, like purchasing anything in store and certain Starbucks items in grocery stores, that can be used for free food and drinks. Did we mention that it’s free?

6. Don’t buy a water bottle!

Never pay $3 for the plastic water bottle in the Starbucks fridge; just ask for a Venti iced water! You don’t have to worry about the water not being clean — Starbucks triple-filters their water and ice, so you know it’s as clean as possible and you could save some serious money. For an environmentally friendly option, you can also bring your own reusable bottle and ask Starbucks to fill it with water and ice, for free.

7. Order a French Press Pot of coffee

Going with friends or know you’ll want a few cups during your day at Starbucks? Order a French Press pot of coffee instead of individual cups. Each pot serves a few cups of coffee, but will be cheaper than buying each cup individually. Enjoy a pot with your friends, or get a serious caffeine buzz on your own (sometimes, we just need it!).

8. Get the most out of your iced drink

If you’re getting an iced tea, ask for “no water.” Iced teas are typically watered down from the original pitcher into your cup, so asking for no water will make the brew stronger. You can also ask for “light ice” (unless you prefer lots of ice). Ice is usually filled up much more than is necessary to keep the drink cold, limiting the volume of space the barista can fill the cup up with your favorite coffee drink or tea. Having light ice will give you more bang for your buck because you’ll be getting more of your drink, while still keeping it nice and cold.

9. Be specific about your syrup

I love the occasional PSL or Vanilla Latte as much as the next girl, but did you know that a Tall with sweetener has three pumps of syrup, a Grande has four pumps, and a Venti has five or six pumps? Just one pump is about 20 calories and 5 grams of sugar… are you keeping up with this math? That means just a Tall has 15 grams of sugar in the syrup alone. I don’t even want to think about how much is in a Venti! Asking for either one or two pumps per drink still gives the same flavor (we need that pumpkin spice!!) and sweetens up your drink, but if you order a Grande Vanilla Latte with two pumps vanilla syrup, you’d be saving 40 calories and 10 grams of sugar, for not much difference in taste.

10. Ask for a sample so you never get a drink you dislike again!

I don’t know about you, but I usually stick to the usual iced coffee, just so I don’t risk getting a drink that I end up not liking. But oh the possibilities out there in the Starbucks universe! Unless the store is super busy, the barista should be totally fine getting you a sample of a certain brew or drink, if you’re unsure whether or not you’d like it.

11. Know all the sizes

Thought “Tall” was the smallest? Think again — “Short” is an 8oz size (“Tall” is 12oz), which clarifies that age-old confusion that “Tall” was the smallest size, when it counterintuitively sounds like the largest — it’s because “Short” is the size smaller. Clears up a lot, doesn’t it? If you’re in the mood for a small drink, Short is cheaper than a Tall. The “Short” cappuccino has the same amount of espresso as the “Tall,” so if caffeine is your goal, opt for the cheaper options.

12. Are you and a friend both getting a Frappucino? Get one Venti!

A Venti size of your favorite sweet iced drink is about 24oz, while a Tall is 12oz. However, a Venti frappe is significantly cheaper than two Tall frappes would be (about $4 less, precisely). So instead of getting two, order the Venti size and ask for two Tall cups. Divide accordingly, and enjoy your frappucino with your friend, knowing you both saved money.

13. No time to wait in line? Order through your cell phone!

Using the Starbucks Mobile app, you can order ahead of time, and just go pick it up. No more waiting in long lines for your coffee! We’re busy women — we have much more important things to do.

This article was originally published on The Everygirl.com.

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7 Different Areas of Startup Marketing Where You Can Employ Growth Hacking Tactics | Growth Hackers

Growth hacking is part science, part art

via 7 Different Areas of Startup Marketing Where You Can Employ Growth Hacking Tactics | Growth Hackers

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4 Rules For Startrepreneurs – Practical Tips For Starting Right

Word Count:
424

Summary:
Itís a great time to be startpreneurs in the last decade, technology has leveled the playing field and propelled an entrepreneurial revolution. As an startpreneur, you now have more access to information that enables you to make more intelligent choices more quickly. You have an advantage over big businesses in that youíre lighter, more flexible, and faster on your feet. You can target new markets more quickly, and you can turn on a dime.
Keywords:
Product,sourcing,ebay,ecommerce,dropship,ebiz,entrepreneur,blog
Article Body:
It ís a great time to be an entrepreneur in the last decade, technology has leveled the playing field and propelled an entrepreneurial revolution. As an entrepreneur, you now have more access to information that enables you to make more intelligent choices more quickly. You have an advantage over big businesses in that youíre lighter, more flexible, and faster on your feet. You can target new markets more quickly, and you can turn on a dime.

But being a successful entrepreneur requires that you look at the big picture and follow a plan through from beginning to end. Rieva Lesonsky, editor-in-chief of Entrepreneur Magazine gives some practical guidelines that can help you when beginning your own enterprise:

1.Don’t Quit Your Day Job.
Consider starting your business part-time, especially if it’s online, while youíre working and have a steady income. It usually takes six months to a year to get a business going and you donít want your ability to make your house payment to hinge upon your company being an overnight success. Start with what you can manage, financially and time-wise, and scale up as your business grows.

2.Find Your Niche.
The days of general stores are over. Particularly online, consumers are looking for stores that specialize. You have to find a needósomething a specific group of people want, but canít get at the big chain storesóand fill it. Advises Lesonsky, ìYou canít compete with the big guys, so you have to find where the big guys arenít and go into your niches.î

3.Have an Online Presence.
Even if youíre not planning to start an online retail business, consider that the internet can still play a valuable role in your company. Having an online presence eliminates the limitations of physical location and broadens your customer base by, literally, millions. Itís also a great tool for promoting yourself and letting people, even in your own area, know that youíre there, and what youíre doing.

4.Refuse to Quit.
Successful entrepreneurship requires creativity, energy, and a drive to keep going when you fail. Few people realize that before Bill Gates created the extremely successful Microsoft 3.0, he created a Microsoft 1.0 and 2.0, both of which floppedóbut he kept at it. And that determination and refusal to give up is what will separate successful entrepreneurs from unsuccessful ones. Arm yourself with optimism to get beyond the #No1 or the trouble. There’s nothing wrong in failure just don’t repeat the same mistake!

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Growth Hacking Definition: the Definitive one | Growth Hackers

via Growth Hacking Definition: the Definitive one | Growth Hackers

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Jet Airways GlobalLinker | The Big Business Advantage

via Jet Airways GlobalLinker | The Big Business Advantage

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BEST startup newsletters

Daily Capsule | 14th September

Of dual SIMs and the costliest ever iPhone – all you need to know about the latest Apple announcement

An Apple product announcement tends to be fairly routine – kickass promos, newer, fancier products mixed with some good, old-fashioned old pomp and pageantry. The tech giant held its annual debut event on Wednesday morning at the Steve Jobs Theatre at its Cupertino headquarters in California and revealed all that was new in the Apple universe. Here is everything you need to know about the latest Apple announcement.

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Raising money isn’t the way to building a great startup; building value is: experts at Elevate 2018

The Government of Karnataka has shortlisted 250 finalists at Elevate, its startup competition. But starting up is only the first step in what’s likely to be a long journey. The other steps include growing the company, raising money, and scaling up. On Tuesday, the government brought in four top founders – of ZoomCar, NestAway, Chumbak, and Your Story – to talk about their journey and prep young startups for the real world.

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After Uber and Ola, these cab aggregators are gearing up for the online rental space race

For some years now, India’s cab market has been dominated by two players – Uber and Ola. The two firms have been facing off since San Francisco-headquartered Uber entered India in 2013, two years after Ola was founded. According to a report released by ICRANSE, the Indian passenger vehicle industry is likely to ride on the “strong growth potential of domestic taxi segment” in the near term. But Ola and Uber are not the only cab services racing to get a pie of the online rental market. YourStory lists a few cab aggregators that will help you with your rental needs and let you book inter-city cabs.

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Karnataka selects 77 startups for funding at Elevate 2018

The Karnataka government on Tuesday announced the winners of Elevate, its startup initiative. The state has chosen 77 startups for funding this year from the 246 startups that pitched to the high-profile jury. All 77 startups will receive funding up to Rs 50 lakh each from the state IT, BT and S&T department. The programme, part of the startup policy launched by the state government in November 2015, is run under the Startup Karnataka initiative of the Ministry of IT-BT and S&T.

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Rejection isn’t the end of the road for a startup: VCs offer funding advice to entrepreneurs

Bengaluru-based Indian language knowledge sharing platform Vokal has raised $6.5 million led by Kalaari Capital, as a part of its Series A round. The platform, founded by Aprameya Radhakrishna and Mayank Bidawatka, had in July raised $5 million led by Shunwei Capital. Vokal is a peer-to-peer knowledge-sharing platform for India’s non-English Internet users.

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Policy paper and a proposed regulatory framework for blockchain and cryptocurrency in India

Can the “blockchain good, crypto bad” ideology work? To find out, download the report “Realising India’s Blockchain Potential” that puts light on issues related to Blockchain and creates a dialogue between regulators and the blockchain community in India

Download Now

Deep Kalra on Scaling-up your start-up: It’s all about the Product-Market-Fit

MakeMyTrip’s Deep Kalra shares how he created, grew & perfected a product for a market where no one bought online.Listen to the #BuildingItUp with Bertelsmann podcast

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YS morning Buzz newsletter I like

Daily Capsule | 18th July

Grofers goes an extra mile to get Rs 2,500 Cr in revenue this fiscal

In an effort to bring 100 million new customers online and generating Rs 2500 crore in revenue this fiscal, Delhi-based online grocery marketplace Grofers announced its foray into the FMCG segment with the launch of seven new brands under two categories – Budget and Popular G-Brands. It has also launched its app and website in Hindi. The Popular G-Brands category offers brands including ‘G Mother’s Choice’, ‘G Happy Day’ and ‘G Happy Home’. The ‘Budget category’ has ‘HaveMore’ and ‘SaveMore’ brands which claim to offer entry-level quality products.

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Jeff Bezos becomes the richest man in history as his net worth crosses $150 B

Jeff Bezos became the richest man ever in the world as the Amazon Founder-CEO’s net worth touched $151 billion on the Bloomberg Billionaires Index on July 16, which coincided with Prime Day – Amazon’s headlining sales event across the globe. While Jeff Bezos has topped wealth rankings since late 2017, when he surpassed Microsoft Founder Bill Gates on individual fortune, the $150-billion figure is the highest in modern history, even when adjusted for inflation.

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Flipkart beats Amazon, Google in LinkedIn’s top 10 companies

Online network for professionals, LinkedIn, has selected IT products provider Directi, ecommerce market leader Flipkart, and digital financial services company One 97 Communications which owns Paytm, as the top three companies in India. The report ‘India’s economy on LinkedIn in 2018’ has listed top 10 companies, which has placed Flipkart’s arch rival Amazon in fourth place and Google-parent Alphabet in seventh.

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These 6 tools make life easier for HR managers and recruiters

Human Resource Management is a burgeoning industry. While talent and performance management have always been critical tasks for HR professionals, the increasing availability of tech-enabled HR solutions has given HRM a new dimension. Organisations world over are using a variety of tools and software to recruit, monitor, train, analyse, and appraise talent, engage workforce more meaningfully, foster cross-team collaboration, increase transparency across departments.

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Hotelogix ties up with IHM-Mumbai; to offer cloud-based property management training

Cloud-based hotel property management system solution provider Hotelogix has tied up with the Institute of Hotel Management (IHM), Mumbai to train students. Hotelogix had recently raised $5 million in a funding round led by Vertex Ventures, and the round saw the participation of Accel Partners and Saama Capital. Co-Founder Prabhash Bhatnagar said that with shifting technology trends, it has become imperative for the institute to train their students on cloud-based PMS.

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Characteristics Of A Successful Entrepreneur

 

Word Count:
427

Summary:
Studies have shown; successful entrepreneurs possess three characteristics:

 

Keywords:
entrepreneur,franchise,jobs,careers,mentoring,coaching,marketing,small business,at home business
Studies have shown that successful entrepreneurs possess three characteristics:

  1. Self-confidence

It is that magical power of having confidence in oneself and in Entrepreneur’s powers and abilities.

  1. Achievement Oriented

Results are gained by focused and sustained effort. Entrepreneurs concentrate on achieving a specific goal, not just accomplishing a string of unrelated tasks.

  1. Risk Taker

Entrepreneurs realize that there is a chance of loss inherent in achieving their goals, yet they have the confidence necessary to take calculated risks to achieve their goals.

Entrepreneurs are people who will make decisions, take action, and think that they can control their own destinies. They are often motivated by a spirit of independence which leads them to believe that their success depends on raw effort and hard work, not luck.

So which of these three main characteristics is the most important? Believe it or not, it has to be self-confidence. Without self-confidence, nothing else is possible. If you don’t believe in your abilities, then the first challenge that arises may knock you off the path to achieving your goals.

Here are a few things to keep in mind for maintaining a higher level of self-confidence.

A. Positive Thinking

It all starts with a positive attitude, doesn’t it? Believing that something good will happen is the first step. Negative thinking simply is not allowed. You must truly believe that there are no circumstances strong enough to deter you from reaching your goals. Remember too, that positive thinking can be contagious. When positive thinking spreads, it can open doors to new ideas, customers, friends, etc.

B. Persistent Action

Now all of the positive thinking and believing in the world is useless if it is not applied towards a goal. You have to take action, no excuses are allowed. This action must also be persistent. Trying once and then giving up is not going to be enough. Keep at it one step at a time. If you can’t get by a certain step, then find a creative way to try again or just go around it.

In the beginning, we identified a few traits which are common among successful entrepreneurs. You should be able to look ahead and see yourself where you want to be. Now just maintain a strong belief in yourself and your skills, stick with it, and don’t give up. If you can do that, you’re already half way there!

 

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Startup news – My fav newsletter

Inc42 Logo
Morning Briefing (9 Min Reading Time)
Top news & stories of the startup ecosystem from India & around the world
Bengaluru-based online classifieds and services portal Quikr India Pvt Ltd is reportedly in talks to raise between $100 Mn and $150 Mn by keeping its record valuation of $1 Bn. If the company successfully manages to raise funds sustaining its $1Bn valuation, it would mark a turning point for the company.
Indian government-owned statutory body Telecom Regulatory Authority of India (TRAI) has reduced the scope of regulation for the proposed framework for the over-the-top applications (OTT) like WhatsApp, Skype, Netflix, Hotstar among others.
The first meeting of the recently formed ecommerce panel of secretaries was held on Thursday (September 14), during which issues related to the definition of ecommerce and grievances related to the industry were discussed. This committee is different from the inter-ministerial task force that is working on the draft ecommerce policy.
Fact sheet by Inc42 Datalabs.
Amid rising data theft, breaches, and leaks in India, the Supreme Court had directed the Indian government to formulate a Data Protection Bill to ensure and strengthen people’s rights over personal data and the right to privacy. Accordingly, the Justice Sri Bn Krishna Committee was formed in July 2017 to deliberate on a data protection framework for the country.
SP-TBI is an initiative of the Bharatiya Vidya Bhavan’s Sardar Patel Institute of Technology and is affiliated with the Department of Science and Technology of the Indian government, which formally recognised it in 2015. With its core focus on enabling technology-based startups, the affiliation gives SP-TBI a definitive edge.
Blockchain report
Satellite imaging and analytics company Planet is taking the wraps off its new manufacturing space in San Francisco. Founded by ex-NASA employees, Planet is leveraging some of the $183 million in funding it’s amassed to expand.
Google is reportedly building a prototype system that would tie Chinese users’ Google searches to their personal phone numbers, as part of a new search service that would comply with the Chinese government’s censorship requirements.
For those not in the know, a DApp is a decentralized application built on a blockchain like Ethereum or EOS. You may be familiar with legitimate DApps such as Augur or CryptoKitties, but this is not a story about what honest programmers can create using the power of the blockchain.Start
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My Fav Newsletter I subscribed for Entrepreneurs/ Starups

Morning Briefing Top news & stories of the startup ecosystem from India & around the world
10 Min Reading Time
Good morning dear reader!
This Gurugram-based company raised $49.7 Mn (INR 340 Cr) from Sequoia Capital India and its existing investors, at a valuation of $250 Mn. To be noted, Sequoia Capital is also an investor in CarDekho, which competes with Cars24.
With this, the total capital raised by OfBusiness as a mixture of debt and equity reaches $73.1 Mn. Earlier in October 2017, OfBusiness secured $3.8 Mn (INR 25 Cr) in debt funding from Kotak Mahindra Bank.
The company is also looking to add at least two new investors with participation from existing investors led by Tencent Holdings. Byju’s app is currently used by over 15 Mn users, with close to 900K paid annual subscriptions and a high annual renewal rate of 90%.
Factsheet  by In42 DataLabs
Share this fact sheet with friends on Facebook or Twitter or Linkedin or WhatsApp
Founded by Parul Gupta and Gautam Tambay in 2013, Springboard offers online courses and one-on-one online mentorship programmes in hot new-age domains such as data science, digital marketing, UX design and others. The company now plans to enter India to hone graduates to produce a job-ready skilled workforce.
Founded in 2010 by Jinesh Shah and Mark Kahn, Omnivore started operations in 2011 and is entirely focused on the agritech space in India. Mark Kahn claims that 5% of Indian farmers use products made by its portfolio companies. Find out what else Mark said in this latest edition of Moneyball Investor series.
SINE Plugin
“We are a startup pitted against the biggest companies on the planet, but we believe deeply that what we’re building is the right thing. Creativity and technical elegance will win here.” says the founder Tim Kentley-Klay.
Slack announced today that it has acquired Robots and Pencils’ Missions, an app that allows Slack users to build tools to automate simple routines without code. Terms of the deal weren’t disclosed.
Google just announced that it will introduce a “visual snapshot” feature in Assistant to summarize what’s happening in your day. The feature, which is available on Android and iOS devices starting this week, will curate a user’s personal information into a single, scrollable interface — from flight times to restaurant reservations to scheduled meetings.
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3 Cold Calling Mistakes that Trigger Rejection

 

Word Count:
710

Summary:
In our efforts to HyperScale the business in the formative stage of the business, an Entrepreneur – willy-nilly, beegins Cold Calling upon advice. In the old cold calling mindset, we are taught to focus on the sale and be completely confident that what we are offering is something the other person should/must buy.

 

As the Startup business begins to gain scale and there builds a pressure on the SMEs to HyperScale due to pressure on Breakeven, Investor push etc. they begin to use some of the oft-repeated menthods to bring the Sales volumes up. One of them is Cold Calling.
Here are 3 common cold calling techniques that we should avoid:

Mistake #1: Center the conversation around us and what we have to offer

In this old approach, we introduce ourself, explain what we do, and suggest a benefit or feature of our product. And then we close our eyes and pray that the other person will be interested

Unfortunately, the moment you stop talking you usually hear,

“Sorry, I’m busy,” or “Sorry, I’m not interested.”

  • We’ve started your cold call by talking about your world and what you have to offer. But realistically, most people aren’t all that interested in you. When you talk about your company and your product, it’s just another advertisement to them. We haven’t engaged them, so they often just “turn the page.”
  • Prospects are much more interested in themselves and whatís important to them. So if you start the conversation by focusing on their world, theyíre more likely to interact with you.
  • So instead, talk about an issue or problem they may need solving. Focus on them rather than on what you have to offer. And see where it takes you.

Mistake #2: Be confident they should buy your product or service

In the old cold calling mindset, you’re taught to focus on the sale and be completely confident that what youíre offering is something the other person should buy.

  • The problem with this approach is that you havenít asked them to determine this along with you. So think about it ñ in the old mindset, youíre really deciding for someone else whatís good for them. I know this isnít intended, but thatís exactly what comes across to your prospects.
  • So rather than being full of confidence and enthusiasm, stop for a minute and think about the other individual. Relax into a real conversation instead of moving into a persuasive strategy or sales pitch. Put yourself in their shoes and invite them to explore along with you whether what you have to offer is a match for them.
  • Others really can distinguish the difference. Youíre inviting them to see if you might be able to help them solve a problem. This makes for a much better connection right at the beginning, and youíll get that immediate rejection reaction much less.

Mistake #3: When someone brings up an objection, try to overcome it

You know, one of the reasons cold calling is so difficult is that sometimes you may not be very familiar with the other person and their business. When you make that first call, you donít know very much about their issues, problems, budget, and time constraints.

Chances are, not everyone is going to benefit by your product or service.

  • So realistically, your company or product isnít going to be a match for everyone. And yet, when someone brings up an objection (“we donít have the budget for that,” etc.), the old cold calling mindset trains you to “overcome,” “bypass,” or “override.”
  • But when you do that, you put the other person on the defensive. Something theyíve said is being dismissed. And hereís where rejection can happen very suddenly.
  • So it ís much better to listen to their concerns and continue to explore whether what youíre offering makes sense for them. There are some wonderful phrases you can use that validate their viewpoint without closing the conversation.
  • So now youíve discovered the 3 major cold calling mistakes people often make. See if you can shift away from those old self-sabotaging mindsets. When you do, youíll notice that people will engage you much more, and the immediate rejection youíve grown so accustomed to will happen much less.
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Startpreneur’s Fav. My fav newsletter

Monday Wrap | 17th September

Ring in the future: Lazy Co wants you to control your world with its smart wearable

How do you ring in the future? Lazy Co wants you to control your world with its smart wearables. Aina, a premium AI-powered smart-ring, is many things – a smartphone, a fitness tracker, a smart home remote, and a timepiece. It offers an easier, faster way of doing certain tasks, including making calls and talking to friends. And to boot, it’s stylish too!

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A sector-agnostic focus helps Mumbai-based Grab ensure last-mile delivery

With online delivery steadily gaining importance in our daily lives, the delivery boys working in these companies play an important role. A sector-agnostic focus helps Mumbai-based Grab ensure last-mile delivery. Founded by Prathish Singhvi, Nishant Vora, and Jignesh Patel, the startup offers same-day and on-demand delivery services.

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This Delhi-based student housing startup promises to give you Your Space

Launched in 2016, this Delhi-based student housing startup promises to give you Your Space. Founded by Karan Kaushik, Shubha Lal, and Nidhi Kumra, Your Space hosts 1,200 beds in 11 hostels, with an average occupancy rate of 80-85 percent. The company, which targets undergraduate and post-graduate students, has a 30-member team.

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Policy paper and a proposed regulatory framework for blockchain and cryptocurrency in India

Can the “blockchain good, crypto bad” ideology work? To find out, download the report “Realising India’s Blockchain Potential” that puts light on issues related to Blockchain and creates a dialogue between regulators and the blockchain community in India.

Download now

High energy costs? Try a Minion, which uses AI to track and cut down your electricity bills

High energy costs? Try a Minion that uses AI to track and cut down your electricity bills. Bengaluru-based MinionLabs has designed a smart energy device that uses Machine Learning (ML) and deep learning techniques and leverages AI to disaggregate, track, and analyse a building’s electricity consumption.

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NASSCOM Design4India Design Summit 2018

NASSCOM Design4India Design Summit 2018 will take place on 26th September 2018 at JW Marriott, Bengaluru. The 3rd edition aims to bring together industry experts from the design and tech community to network and discuss how emerging technologies, when aligned with design can create better user experiences.

Register now

Same taste, same flavour – that’s Haazri’s promise for your daily chai

Karan Shinghal, Arjun Midha, and Dhruv Agarwal have come up with a unique recipe, and process, so that your tea tastes the same, every time. That’s Haazri’s promise for your daily chai! Started in April 2016, Haazri’s tea is priced at Rs 20 a cup, and the team uses a standardised recipe across its five outlets, using tea leaves sourced from Dibrugarh.

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Mumbai-based Agrahyah Technologies is riding the voice and vernacular wave on the internet

Founded in October 2016 by Sreeraman Thiagarajan, Uppal Shah, and Rushabh Vasa, Mumbai-based Agrahyah Technologies is riding the voice and vernacular wave on the internet. The software firm and content producer rolled into one is building a suite of apps, websites, content platforms, and voice-based products for India’s vernacular population.

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Startpreneurs Fav Newsletter from Inc.42 I like this.

Morning Briefing Top news & stories of the startup ecosystem from India & around the world
12 Min Reading Time
The National Anti-Profiteering Authority has directed the director general, audit, to conduct an audit on the ecommerce companies (like Amazon, Myntra) to check if the excess tax collected after the GST Council slashed tax rates, has indeed been refunded to the customers.
The survey was conducted over a period of six months and included 100 developers. The key reasons cited for the brain drain was – the lack of “robust regulatory framework” in the country on blockchain technology, among others.
With the latest funding, PaySense aims to tap into the emerging middle class of India and is also looking to hire more people to strengthen its tech and data analytics team. Till date, the company has raised $25.6 Mn, from investors like PayU, Nexus Ventures, and Jungle Ventures.
Fact sheet by Inc42 Datalabs.
Share this fact sheet with friends on Facebook or Twitter or Linkedin or WhatsApp
We’ve kept you updated on the major stories of the Indian startup ecosystem throughout the week. Now it’s time to catch up on the important updates in the tech and startup ecosystem from around the world.
Sanjay Nath and his co-founder Karthik Reddy, who established Blume Ventures in 2011, have been busy. A couple of years ago, Blume was trying to raise $30 Mn for its Fund Two and wanted to invest in 35-35 startups. Today, Blume Ventures is working on raising $80 Mn for Fund Three and has already invested in 75 portfolio companies. Find out what Sanjay looks for when he invests in startups and more.
Snapcash ended up as a way to pay adult performers for private content over Snapchat, not just a way to split bills with friends. But Snapchat will abandon the peer-to-peer payment space on August 30th. Code buried in Snapchat’s Android app includes a “Snapcash deprecation message” that displays “Snapcash will no longer be available after %s [date]”.
Sunday morning, SpaceX successfully launched and landed its Falcon 9 rocket, while putting the Telstar 19 VANTAGE satellite into a high orbit above Earth. The mission marks the 13th launch of the year for SpaceX and the 26th successful landing of a Falcon 9 rocket booster.
The blockchain is in the middle of a major hype cycle at the moment, and that makes it hard for many people to take it seriously, but if you look at the core digital ledger technology, there is tremendous potential to change the way we think about trust in business. Yet these are still extremely early days and there are a number of missing pieces that need to be in place for the blockchain to really take off in the enterprise.
Enjoy reading this newsletter? Be generous and Share on Facebook or Twitter or Linkedin or WhatsApp
Copyright © 2018 Inc42 Media, All rights reserved.
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From Inc42 newsletter for Starpreneurs.

Inc42 Logo
Morning Briefing (9 Min Reading Time)
Top news & stories of the startup ecosystem from India & around the world
New Delhi-based Imagismart Solutions, which runs an educational subscription activity box for children under the brand name Xplorabox, has raised an undisclosed amount in a Seed funding round. Z Nations Lab, Sridham Enterprises, and US-based investment fund Metaform Ventures.
Media reports have surfaced that Flipkart has held talks to buy a stake in Star India’s video streaming service Hotstar to bet big on video content and attract more Internet consumers and shoppers. Even though the talks have not reached an advanced stage, the deal may or may materialize.
The talks with BigBasket are at a nascent stage and Grofers continues to scout for new investors, and it’s unclear who will run the merged entity if the deal is finalised. However, reports further claim that Grofers has a term-sheet from a strategic investor, which is conducting a due diligence.
Fact sheet by Inc42 Datalabs.
In this edition of Startup 101, we bring to you the answer to this all-important question — where can I find angel investors? The decision is largely based on who suits the needs of your business better.
There are no signs of Hike trying to monetise its offerings. At the same time, the company’s active user base is also falling. Thus, Inc42 Datalabs decided to delve into Hike’s financials and brainstorm the reasons for its failings as part of Inc42’s ongoing series What The Financials [WTF].
iStart Banner
Twitter  will now put live streams and broadcasts started by accounts you follow at the top of your timeline, making it easier to see what they’re doing in realtime. In a tweet, Twitter said that that the new feature will include breaking news, personalities and sports.
For the Model 3, the more affordable, backlogged sedan, a red “multi-coat” paint job went up to $2,500 this weekend. It used to be $2,000 for the red color. As Electrek pointed out, when the Model 3 was first produced red cars were available for $1,000.
Snap’s stock price hit an all-time low as a public company this week, closing last Friday under $10 per share — more than 60 percent below the company’s first day of trading 18 months ago.
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I like this as Startpreneur Resource.

INDIA EDITION

Disruption is dead. Long live the hyper-scalable
Disruptive innovation has had its day, says Professor of Entrepreneurship Omar Mohout. What businesses need to succeed now is hyperscalability. READ MORE
MORE INSIGHTS AND INSPIRATION
PRODUCTIVITY
SO MUCH TO LEARN: HOW TO HACK YOUR BRAIN
Experts say formal education is failing to prepare people for the modern world. Here’s how to harness your secret learning skills.
READ MORE
TRENDS
EMBRACE AUTOMATION: THE ROBOTS ARE ALRIGHT
The robots are coming to take our jobs – but is that really a bad thing? Find out how automation will transform the way we think about work.
READ MORE
“Surround yourself with people who think differently to you, who know different things, who come from a different background. Be aware of too much like-mindedness, too much groupthink”
OVERLOADED? YOU NEED TO EMBRACE SOCIAL HEALTH
VOICES
TALENT WITHOUT BORDERS: A BRAVE NEW WORLD
You want to hire the best, no matter where they might be. And in this increasingly global world, geographical borders should be no deterrent.
READ MORE
VOICES
OVERLOADED? YOU NEED TO EMBRACE SOCIAL HEALTH
We’re more connected than ever before, so why do we feel so isolated? Networking guru Julia Hobsbawm reveals the surprising answer.
READ MORE
VOICES
PRODUCTIVITY AT WORK: SHARE YOUR VIEWS FOR A CHANCE TO WIN A SMART VOICE ASSISTANT
What makes you more productive in your workspace? Take our five-minute survey and you could win your choice of the latest voice assistants.
READ MORE
NEWSROOM
OPENINGS IN BELGIUM, BRAZIL AND MORE
From cultural riches in Amsterdam to business opportunities in Japan, here are the latest Regus hotspots for flexible, productive working.
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The easy way to manage your account.
Use MyRegus to manage your account, access member only perks and find space in seconds. A MyRegus account is the clever way to manage your workspace.
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Perception Paradox: Who Changed? – The Startup – Medium

Hacker News

via Perception Paradox: Who Changed? – The Startup – Medium

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Best Stories for Startpreneurs, SMEs.

Monday Wrap | 23rd July 2018

Meet the 13-year-old who harnessed Mumbai’s dabbawala network for his courier service

Starting up young just got a new benchmark. Meet the 13-year-old who harnessed Mumbai’s dabbawala network for his courier service. Tilak Mehta, a Class 8 student at Garodia International School in Mumbai, started Papers N Parcels to help Mumbaikars courier their things around the city for same-day delivery at the cheapest rates. The business is self-funded, with his family putting in the initial funding; Tilak intends to pay it back once the company is profitable.

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Why Singapore-based Alluma is betting big on global crypto trade

Virtual currency may be on the RBI radar, but we tell you why Singapore-based Alluma is betting big on global crypto trade. Founded by Akash Agarwal in 2017, the crypto exchange brings together robust compliance processes, an advanced yet easy-to-use platform and UI, and a tight security framework. The startup still does peer-to-peer transfers and maintains accounts with banks globally as it is registered in Singapore.

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Udaipur-based Medhola brings medical services to your doorstep

What if the doctor could come home when you were unwell? Udaipur-based Medhola brings medical services to your doorstep and has tied up with service providers across the city of Udaipur for non-critical and non-emergency issues like fever, cold, small injuries, etc. Founded by Gaurav Dhakar in 2016, the healthtech startup is particularly useful for the elderly or dependent segment of the population.

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Jaipur-based MeraPatient aims to bring more offline pharma stores online

When Manish Mehta, a CA, and Alok Khandelwal a journalist, decided to start up, they thought of building a product that served society. They realised that despite the profusion of digital healthcare platforms, there wasn’t a single point that brought together all stakeholders in the healthcare system. Enter Jaipur-based MeraPatient, which aims to bring more offline pharma stores online.

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Delivery after delivery, CampusKhana is driving away students’ hunger pangs in Indore’s colleges

Foodtech giants like Zomato and Swiggy can come to your rescue if you are hungry in the city. But what if you are on the outskirts of a small city? Meet CampusKhana, which is driving away students’ hunger pangs in Indore’s colleges. Launched in December 2015 by Amit Ranjan and Monica Dua, this foodtech aggregator started its journey by delivering food to IIM Indore. In the last couple of years, it has diversified into fruits and grocery delivery, and reportedly delivered more than 16,000 orders.

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Jaipur-based HR-tech startup WorkNrBy helps you find job opportunities close to home

Founded by Ashish Agarwal, Pinku Agarwal, and Manu Saxena in 2016, Jaipur-based HR-tech startup WorkNrBy helps you find job opportunities close to home. The platform is tapping the hyperlocal employment opportunity and focuses on small and medium businesses spread across a city. It is free for job seekers, and even for employers in the initial stages.

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Kolkata-based Obo believes on-demand concierge service is the need of the day

In a world where time equals money, Saurav Jhawar and Madhuri Chalke believe on-demand concierge service is the need of the day. Their startup Obo, which works as an on-demand personalised delivery service, offers on-demand delivery, reverse deliveries, and even first and last-mile logistics. Obo’s local delivery network and logistics technology helps merchants deliver to their customers in a cost-effective way.

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Paramotor aims to reach POS solution to small town retailers

Sonia Asher and Rahul Anand decided to tap the huge opportunity to help consumers access their kirana store on a digital platform. Their fintech startup, Paramotor, which was launched in 2016, aims to reach POS solutions to small-town retailers. The omni-channel payment processing platform helps merchants accept payments from customers across all sales channels and devices.

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How MountBlue’s coding bootcamps are aiding entry-level tech hiring in startups

The disconnect between engineers’ skills and employability led Konark Singhal to found MountBlue Technologies, a startup that began operations in Bengaluru in June 2017. Now, MountBlue’s coding bootcamps are aiding entry-level tech hiring in startups. The bootcamps re-skill and upskill engineers to make them ready for employment in tech startups and various high-growth ventures. In a year, MountBlue has had nearly 100 engineers graduate in 10 cohorts.

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As many died in the sector, NOW Delivery turned profitable in hyperlocal delivery, and is expanding

Hyperlocal delivery is a sector where more startups have died than thrived. But Noida-based NOW Delivery turned profitable, and is expanding. Launched in Noida in January 2016 by Vivek Pandey and Bharat Khandelwal, NOW Delivery started as a bike taxi platform. Between lunch and dinner time, it would do hyperlocal food deliveries. Now, it also offers no-delay deliveries for medical needs.

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Ban on crypto assets notwithstanding, WazirX believes the future is in cryptocurrencies

Despite the ban on crypto assets, Mumbai-based WazirX believes the future is in cryptocurrencies. Founded by Nischal Shetty, Siddarth Menon, and Sameer, the idea was clear: to create India’s very own and most trusted crypto assets exchange, enabling Indians to build up their digital portfolio by buying, selling or investing in digital assets. The platform allows people to buy cryptocurrencies through peer-to-peer transfers.

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Forget Facebook, YoBlunt is the next big social network that lets ‘you be you’

In the digital age, people put their best faces forward on social networking sites. But what about the struggles and fears that dog us? Ashish Bais, Manish Bais, and Rishita Varma decided to target this problem With YoBlunt, the next big social network that lets “you be you”. Launched in mid-2017 as an anti-Facebook proposition, this Faridabad-based startup offers a platform restricted to anonymous selfie narration videos only by using patent-pending artificial intelligence (AI) technology.

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How The Sales Talent is finding its niche in placing sales, marketing professionals

When Prasad Tataverty saw that there was no digital platform to exclusively address the requirement of sales and marketing professionals, he decided – in March 2018 – to start up with a jobs site. The Sales Talent is finding its niche in placing sales and marketing professionals. The digital platform acts as a one-stop shop for jobs, career, networking, learning, and mentoring.

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How these 6 IIT alumni are working to take India towards better health

Healthtech startups may be booming, but these 6 IIT alumni are working to take India towards better health. Siddharth Bidwan, Nimish Mehta, Kumar Akarsh, Piyush Singh, Harshal Jain, and Srikanth Manne launched MedLabz, a platform that offers convenient and easy access to diagnostic services; based on test results, it directs patients to specific doctors and specialists. Its predictive AI engine also helps customers adopt healthier lifestyles based on conditions, past ailments, and treatments.

Read more

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4 essential questions to ask before launching your dream | Ladders

via 4 essential questions to ask before launching your dream | Ladders

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I liked this parable : Mathew 13

The Parable of the Sower (sometimes called the Parable of the Soils) is a parable of Jesusfound in the three Synoptic Gospels in Matthew 13:1-23, Mark 4:1-20, and Luke 8:4-15.

In the story, a sower sows seed and does so indiscriminately. Some seed falls on the path (wayside) with no soil, some on rocky ground with little soil, and some on soil which contained thorns. In these cases the seed is taken away or fails to produce a crop, but when it falls on good soil it grows, yielding thirty, sixty, or a hundredfold.

Jesus then (only in the presence of his disciples) explains that the seed represents the Gospel (the sower being anyone who proclaims it), and the various soils represent people’s responses to it (the first three representing rejection while the last represents acceptance.

I’m a gardener Mentor. I try and die the seeds to make Dreams grow into ambitions, translating into Vision, mission, goals, objectives, action plans, biz, marketing plans etal.

In my efforts, sometimes I come across very distressed mentees. I have to work on making the soil good as they have rocky soil of past bad experiences, thorny soil which does not allow seeds to germinate, or find soil. I spend 5, 13, 26, 52 weeks depending upon the STATE, and SITUATION.

I Sometimes come across Sand, silt or clay land or simply rocky land. Rarely I find delta land ( usualy in C Suite execs) which is fertile . Each gets a different mentor treatment.

It works. There are failures too. As the mentorees stop responding and throw seeds on footpath – it is eaten by birds and pigeons.

In one case, after sowing 150 revenue ideas and rigorously, tilling the land I found failure. I decided to move on. As the farmer/ mentoree just did not understand and allowed my gardening efforts fail.

Sad but true! It happens.

Gardener then moves on too…

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From my Fav newsletter for Startpreneurs

Inc42 Logo
TraveLibro: Here’s A Travel Social Network That Helps Travellers Discover, Capture, And Inspire Wanderlust
Founded by Monish Shah and Malhar Gala, TraveLibro enables users to build a global social network where they can capture their travel experiences in live ‘On-The-Go’ stories via photos, videos, reviews, and thoughts, chronologically.
Established in 2016, pi Ventures claims to be India’s first such venture fund that is focused on AI. It recently raised $6 Mn from the CDC Group UK. Here are the excerpts from this week’s Moneyball with Manish Singhal founding partner at pi Ventures where he talks to us about how their model is nott to spray and pray, his belief that in future, products will struggle to survive if they don’t use AI and machine learning in a meaningful way and much more…
Inc42, in the 21st episode of Ask Me Anything (AMA), hosted Siddharth Talwar, co-founder and partner of Venture capital firm Lightbox. He has been in the startup ecosystem for nearly two decades with hands-on-experience of being an entrepreneur and then an investor, supporting consumer technology startups.
nc42’s Blockchain Technology Report 2018: Demystifying The Hottest Technology Of The Moment
Zoho, which enables enterprises to run their businesses smoothly with its suite of online productivity tools and SaaS applications, claims to have more than 35 Mn users worldwide. Even as Indian startups are going the IPO way, Vembu loves his freedom and has no plans to take Zoho public.
Online lending startup CASHe has developed a proprietary scoring system called ‘SLQ’ as an alternate to the current banking credit scoring system. The SLQ is independent of any bureau reports and generates its own scores based on the customer’s social behaviour data
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Jay Parkhe – Monday Column – Motto of Life

Generating some random terms is a great way to drive into your creative faculties .

Moving To The Void. Is this going to nothingness? Is this about going towards universe as your marketplace? Do you see a void that you can fill?/is there a space you can create for your businesses?/
———————
Cause Squinting Eyes. 😂 Funny No? Squint (also known as strabismus) is a condition that arises because of an incorrect balance of the muscles that move the eye, faulty nerve signals to the eye muscles and focusing faults (usually long sight). …

Normally, the two eyes point in the same direction.

What can cause to see with squinting eyes?

Does this trigger a memory?An incident? Was it funny? How can I use this in my speech? Will audience enjoy it?
———————
Decorating A Cake With Thorns. That’s a very Nasty and Cruel thought, ain’t it?  But no one dared say this to God who designed the Rose and many other flowers with protective shields of thorns around them, did we?  May be, this means we need to have a deterrent created for sugar craving Diabetics like me from eating any part of the Sweet sugary Cake?! I don’t know. Or may be it is just a thought of creating a protective shell around a very attractive product so that the deterrent ( thorns) do not allow it to be broken or stolen. What do you think?
———————
Living Like A Bear In Winter. – I found this phrase funny and thought provoking. The best Bear I remember is Teddy Bear who loves Honey.  The worst memory I have is of a Hairy, Toothy, Smelly Black bear in a Zoo.  It is said ( I remember from my childhood) that a Bear when he grips a man in the jungle – he does two things – 1. He encircles the man with his arms so powerfully that the ribs break and the man succumbs 2. The bear tickles like hell – so that we die laughing.  Scary stories from childhood. Don’t know how much truth they have. 

t is a common misconception that bears hibernate during the winter. While bears tend to slow down during the winter, they are not true hibernators. Black bears, Grizzly bears and Brown bears do go into a deep sleep during the winter months, known as torpor. Hibernation is when animals “sleep” through the winter.

So taking cues from the above two if we do an attribute listing for a Startpreneur – what do we find:

  1. Hold your customer so tight that the Customer Intimacy grows into Customer Lifetime Value and loyalty.

  2. Like a bear – please the customer so much, pamper them so much that they laugh, feel happy to share their satisfaction with your products/ services and they also spread the word of mouth.

  3. Make your products so Honey like – sweet, habit forming, affordable, accessible, that the customers get addicted to your brand forever. 

    ———————

    The Hopes Of The Devil. 

    This one is straight out of Google Search as I did not have another choice 🙂

    Such hopes are highly pleasing to the devil!

    (George Lawson, “A Practical Exposition of the Book of Proverbs” 1821)

    “When a wicked man dies, his hope perishes!” Proverbs 11:7

    Men derive almost the whole of their happiness from the hope of some future good

    Wicked men may indulge themselves in hopes of eternal happiness also. Such hopes are highly pleasing to the devil, who keeps his slaves quiet by means of them, until they are brought into the same hopeless condition with himself! Thus the lief of a wicked man is spent in vain wishes, and toils, and hopes — until death kills at once his body, his hope, and his happiness!

    Does the wicked man expect Heaven? How terrible will be the punishment of his presumptuous hopes, when he shall be hurled down headlong into the depths of eternal despair!

    “But the hopes of the wicked come to nothing!” Proverbs 10:28

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Title: Build Your Business With Four Easy Steps

 

Word Count:
555

Summary:
Building a business is not easy. This easy to read step by step guide shall provide an outline to starting a business in just four easy steps.

 

Keywords:
Building, business, step by step, guide, outline, four easy steps. 

 

Article Body:
Creating a successful and profitable business is not easy. Initially, external factors, such as competition, timing and demand, with scant or little contol bother us.  We aspire to have sound business plan. In order to lead a successful business we must assume that external factors shall favour us. The five steps we consider while building our business from the ground up:

1. Determine your business. What are you selling?
This question is not as easy to answer as you may think. For example, Nike is in the sportswear business, but the truth is that when you buy a pair of Nike shoes and a t-shirt at the mall we are buying a lot more than sportswear; you’re buying an image, a feeling. You’re buying the Nike brand. For example  someone who is in speciality retial business may say, ìconvenience or “innovation” before they specify any particular industry.  Your brand is what sets your product apart from your competitors.

 

2. Select your market. Who are you selling to?
This step is a bit less interpretive as the first, though equally important. Who are you selling to? or more importantly, what do you know about this person? Understanding your consumer is a key to success. What do they do? Where do they hang out? What do they watch on television? These are just a few of the questions that you should be able to answer about your consumer. Knowing the answers to these questions can answer a lot of questions of your own when it comes to a devising a marketing strategy. We have to understand our market with “amazing ability to figure out the things that people want to have.” This ability to perceive our consumer’s desire can only be a result of knowing them like our neighbor.

 

3. Create a marketing strategy. How do you speak to these people?
This is a culmination of understanding your brand and your consumer. As mentioned in number two, understanding our consumer can answer a lot of questions concerning our marketing strategy: Where should you advertise? What’s the voice of your brand? What kind of prices are reasonable for this demographic? In order to engage your consumer, a.k.a. sell your product to them, you must know where your advertisements will be noticed, how to speak to them, and how much they will be able to spend, among many of things. Really, this step should have been combined with the last because who your market is dictates your marketing strategy entirely.

 

4. Learn by example. Seek advice from those who have done it.
There are many books written by professionals who have already started their own business and have been successful in doing so.

Remember, building a successful business in not all about the Rupees and Paise. Equally as valuable is you brand equity and your ability to engage your consumer, which is only attainable by understanding them. Assuming there is a demand for your product, and you can compete with the other brands, following these four steps shall guide you in the right direction.