World Hepatitis Day – 28 July


World Hepatitis Day – 28 July

World Hepatitis Day Content Marketing Ideas

This day is celebrated to encourage governments to step up their response to the ever-present threat of hepatitis.

Content marketing ideas:   

  • Listicle idea: X Diseases that can develop in a person suffering from hepatitis
  • Infographic idea: Which countries are most affected by hepatitis and its variants?
  • Video idea: Here’s how your liver shutting down can affect other parts of the body
  • Podcast idea: How should you change your lifestyle if you have contracted hepatitis?

A brand campaign that worked:

This ad by UNICEF India features Amitabh Bachchan who talks about how he overcame hepatitis and encourages others to get vaccinated against this deadly disease.

https://www.youtube.com/watch?v=Qw3ur-DmdLA