23rd March World Meteorological Day


World Meteorological Day – 23 March 

This day marks the anniversary of the establishment of World Meteorological Day and its contribution towards ensuring the safety and well-being of society. 

Content marketing ideas:     

  • Listicle idea: All you need to know about making a career as a meteorologist 
  • Infographic idea: X Things that should be a part of a disaster management kit 
  • Video idea: Do you know how weather forecasts are made? 
  • Podcast idea: Encouraging and supporting the youth climate movement 

World Tuberculosis Day – 24 March 

This day aims to raise awareness about the global epidemic of tuberculosis (TB), and its prevention, treatment, and after-effects. 

Content marketing ideas:     

  • Listicle idea: Dos and don’ts while recovering from TB 
  • Infographic idea: Are you at risk of contracting TB? 
  • Video idea: What are the different stages of TB? 
  • Podcast idea: How do you differentiate between TB and COVID-19? 

Brand campaign that worked:  

This PSA ad featuring Amitabh Bachchan tells us that it’s important to take even a simple cough seriously if it has been going on for a while, because it could be one of the signs of the deadly TB.