Content Marketing Ideas for your December calendar – courtesy: Scatter Newsletter


Content Marketing Ideas for your December calendar

BY SCATTER EDITORIAL DESK7 MIN READDecember Content Marketing Ideas

There’s no doubt that 2020 has been a whirlwind year; with many ups and downs. But December brings with it a change in the air. There’s a feeling of renewed hope as everyone looks forward to another year of fresh beginnings and all things wonderful. Use these thought-starters to spark new conversations with your readers, whether it’s the practical International Day of Banks or the joyful event of Christmas.

What’s new in December 2020?

Winter Tax Filing

Tax Filing Content Marketing Ideas

An important financial step that you usually take in July every year has now been moved to December because of the COVID-19 pandemic. So, what should your brand be talking about?

Content marketing ideas

  • Listicle idea: X Exemptions and deductions that can reduce your taxable income
  • Infographic idea: How to pick the right ITR form to file your taxes
  • Video idea: A quick guide on how to file your taxes online
  • Podcast idea: History of Income Tax worldwide

Virtual Christmas & New Year’s Eve

With plenty of festivities in store, it’s likely that many will let down their guard for parties and gatherings. Encouraging virtual celebrations could be a step in the right direction. And here are some conversations that your brand can initiate.

Content marketing ideas

  • Listicle idea: X Innovative ideas for a socially distanced New Year’s Eve party at home
  • Infographic idea: The best movies to watch if you’re spending Christmas alone
  • Video idea: Can’t travel home? Here are some easy Christmas dishes you can try
  • Podcast idea: How can you keep yourself safe if you’re at a New Year event?

New wave of COVID-19

After a few months of relative normalcy, a new wave of COVID-19 is hitting different cities across the world. Closer to home, it is possible that certain states and cities could see new restrictions and lockdowns. So, what can your brand talk about during this time?

Content marketing ideas

  • Listicle idea: X Apps that can keep you updated with the latest news
  • Infographic idea: Places that are most likely to be COVID-19 hotspots
  • Video idea: Here’s how a second wave of the COVID-19 infection could affect your body
  • Podcast idea: How can we handle the COVID-19 wave this time around?

Socially distanced wedding season

The wedding season is usually when hundreds of friends and relatives gather to celebrate their loved ones’ happy day. But with precautions and restrictions in place, how can you make the big day special?

Content marketing ideas

  • Listicle idea: Video platforms that can take your virtual wedding a notch higher
  • Infographic idea: Tips to make an attractive face mask to complement your ethnic outfit
  • Video idea: How to arrange a perfect (and safe) wedding ceremony in your home
  • Podcast idea: Celebration ideas for those who cannot physically attend your wedding