12. World Toilet Day – 19 November
This day calls for action to tackle the global sanitation crisis.
Content marketing ideas:
- Listicle idea: X Equipment you must-have if you want to fix your toilet
- Infographic idea: Indian NGOs that are working for better sanitation
- Video idea: What makes a Japanese toilet so modern?
- Podcast idea: Is it a good idea to use gadgets in the toilet?
Brand campaign that worked:
This short film by Roca and We Are Water Foundation India highlights the importance of providing equal opportunity to all in terms of hygiene and sanitation.