Where is your ifthen?


Where is your ifthen?

We all have them.

“If ____ happens, then I’ll do ____.”

If this emergency passes, then I’ll take a break.

If this customer closes, then I’ll invest in my education.

If we get this finished, then we’ll focus on that.

Too often, the ifthen is nothing but a stall. As a result, we burn trust, and worse, postpone a future we’d like to spend time living in.

Take your ifthen’s seriously. The future always happens sooner than we expect.

courtesy: Seth Godin’s newsletter