20. November/ No Shave November 2020

20. November/ No Shave November

No Shave November

Movember is an annual event involving the growing of mustaches during the month of November to raise awareness of men’s health issues, such as prostate cancer, testicular cancer, and men’s suicide.

Content marketing ideas:

  • Listicle idea: X Grooming products to grow the mustache of your dreams
  • Infographic idea: X Beard styles that are perfect for every stage of beard growth
  • Video idea: The history behind Movember
  • Podcast idea: Why do men commit suicide, and how can we stop it?

Brand campaign that worked:

‘Whatever You Grow Will Save a Bro’ is a short video for Movember that encourages people ‘grow’ a solution to tackle men’s health crises. The video adopts a playful tone to get people involved in issues that matter.