19. Breast Cancer Awareness Month –1st-31st October

19. Breast Cancer Awareness Month 1-31st October

Breast Cancer Awareness Month Content Marketing Ideas

This month is dedicated to increase awareness about breast cancer and encourage people to go for early detection and treatment.

Content marketing ideas:

  • Listicle idea: What other diseases should one look out for if they have breast cancer?
  • Infographic idea: After what age are you at highest risk of getting breast cancer?
  • Video idea: How does chemotherapy affect your body?
  • Podcast idea: How should you care for yourself after a mastectomy?

Brand campaign that worked:

This ad by Lux shows a newly developed product – a soap with a visible lump on it – as a way to remind women daily to check for lumps in their breasts.

Did you know…

Did you know…

… that today is Old Farmers Day? Today we honor our farmers of old. Farming today is largely mechanized and scientific, but these developments would not have been possible without the wisdom and hard work of old farmers. Old Farmers Day is celebrated as a throwback to sustainable farming and farming practices of the old days. Let’s tip our hat to all farmers for their contributions to our culture, values, society, and the economy. Happy Old Farmers Day!


The self is not always selfish: Mary Midgley takes on Richard Dawkins | Aeon Videos

The self is not always selfish: Mary Midgley takes on Richard Dawkins When, exactly, did ‘survival of the fittest’ become synonymous with Machiavellian selfishness? According to the late UK philosopher Mary Midgley (1919-2018), conflating evolution with a ‘dog-eat-dog’ understanding of human nature was hardly born of Charles Darwin himself, who, in his writings, expressed how traits such as morality and communality were vital to our species’ survival. In this 2010 lecture at the Royal Society for Arts, Manufactures and Commerce (RSA) in London, Midgley explores ideas from her book The Solitary Self: Darwin and the Selfish Gene (2010) to discuss how frameworks of individualism have developed over the past several centuries. Ultimately, she argues, contemporary understanding of the self needs to be rescued from the culturally dominant clutches of Richard Dawkins’s The Selfish Gene (1976), which offers a misleading and perhaps even fatalistic view of human nature.

The self is not always selfish: Mary Midgley takes on Richard Dawkins | Aeon Videos

Marcus Aurelius

“Just that you do the right thing. The rest doesn’t matter. Cold or warm. Tired or well-rested. Despised or honored. Dying…or busy with other assignments. Because dying, too, is one of our assignments in life. There as well: “To do what needs doing.” Look inward. Don’t let the true nature of anything elude you. Before long, all existing things will be transformed, to rise like smoke (assuming all things become one), or be dispersed in fragments…to move from one unselfish act to another with God in mind. Only there, delight and stillness…when jarred, unavoidably, by circumstances, revert at once to yourself, and don’t lose the rhythm more than you can help. You’ll have a better grasp of the harmony if you keep going back to it.”
— Marcus Aurelius (Meditations)

Quotes of the week

Calvin Coolidge

“I have noticed that nothing I never said ever did me any harm.”

via Today’s Quote https://ift.tt/31NtQMJ October 05, 2020 at 10:57AM
via RSS Feed https://www.brainyquote.com/authors/calvin-coolidge-quotes

William Lloyd Garrison

“Are right and wrong convertible terms, dependant upon popular opinion?”

via Today’s Quote https://ift.tt/33aqlR6 October 07, 2020 at 10:59AM
via RSS Feed https://www.brainyquote.com/authors/william-lloyd-garrison-quotes

William Hazlitt

“Zeal will do more than knowledge.”

via Today’s Quote https://ift.tt/349VJ3v October 08, 2020 at 10:57AM
via RSS Feed https://www.brainyquote.com/authors/william-hazlitt-quotes

Christopher Columbus

“I have come to believe that this is a mighty continent which was hitherto unknown.”

via Today’s Quote https://ift.tt/31UMYZr October 09, 2020 at 10:57AM
via RSS Feed https://www.brainyquote.com/authors/christopher-columbus-quotes

Anne Morrow Lindbergh

“To give without any reward, or any notice, has a special quality of its own.”

via Today’s Quote https://ift.tt/322S1al October 10, 2020 at 10:57AM
via RSS Feed https://www.brainyquote.com/authors/anne-morrow-lindbergh-quotes

wisdom quotes

Don’t wait for life to come knocking on your door, open the door yourself and step through.
If opportunity doesn’t knock, build a door. (Milton Berle)
The wise can gain more from a simple question than the simple can learn from a wise answer.
A wise man can learn more from a foolish question than a fool can learn from a wise answer. (Bruce Lee)

Norman F. Cantor

“The Stoics taught a life of restraint and control, the personal cultivation of learning, beauty, and reason. The Stoics asked the Romans to realize that much that is encountered in life is beyond the individual’s control. Make the best of what can be humanly cultivated. It is a kind of Platonism shrunk to a pursuit of private feelings and thoughts: Do the best with what you can control and refine, and let the rest go.
“The world is rational, but it is only amenable to active intervention within the limits of the individual’s capacity. Do not try to be an overachiever. Do not dream of social transformation. Private cultivation rather than social action makes for the good life. Although the slave Epictetus was one of the principal Stoic writers, the emperor Marcus Aurelius’s upper-class background is more typical of its devotees.
“Stoicism is a narrow ethic, one suitable to the emotional and intellectual needs of aristocrat and slave alike, but less useful for the ambitious middle class.”
— Norman F. Cantor (Antiquity: The Civilization of the Ancient World)

Today’s Inspirational Quote:

Today’s Inspirational Quote:

“Before befriending others, you have to be your own best friend. Before correcting others, you have to correct yourself. Before making others happy, you have to make yourself happy. It is not termed as selfish but personal development. Once you balance yourself, only then you can balance the world.”

— Author Unknown

Filtering is a superpower.

Filtering is a superpower.

The people you don’t hang around. The opportunities you don’t accept. The distractions you don’t allow. The relationships you don’t have. The news you don’t read. The content you don’t consume. The calls you don’t return. The emails you don’t answer.

Saying no turns filtering into action.

via: Brain Food Newsletter


en-DAH-jən-əsPart of speech: adjective
Origin: Latin, 19th century
1Having an internal cause or origin.
2Confined within a group or society.
Examples of Endogenous in a sentence “The endogenous variables are unable to be changed.” 
“The values of diversity, respect, and compassion are endogenous to this company.”