16. International Day for Universal Access to Information – 28September


16. International Day for Universal Access to Information – 28September

Universal Access to Information Content Marketing Ideas

This day is celebrated to raise awareness about everyone’s right to seek, receive, and impart information.

Content marketing ideas:

  • Listicle idea: How can access to the internet enhance one’s life?
  • Infographic idea: Here’s how India’s internet penetration has improved over the years
  • Video idea: How does the Chinese government control the information it lets out to the press?
  • Podcast idea: How successful has India’s RTI act been?

Brand campaign that worked:

This video by CGTN America features an interview with Dr Thespina Yamanis, who explains the important role social media is playing in fighting misinformation related to COVID-19.