Seth Godin NEwsletter


Small adjustments

Even better than buying a new bicycle is adjusting the seat on your existing bike properly.

That’s because the height of the seat changes your power. It’s the point of maximum leverage, responsible for aligning all of the forces you bring to bear on the process.

When we begin to think about our work, we tend to focus on the largest structures–what it looks like from the outside. But as we engage with the problem at hand, it turns out that our impact changes based on how we stand, what we believe and the ways we interact with the systems right in front of us.

Get the strategy right, then implement small changes, repeated with persistence and generosity.