This day aims to raise awareness of the deadly use of tobacco and exposure to second-hand smoke.
Content marketing opportunities:
- Listicle idea: Alternatives to smoking that could actually work
- Infographic idea: Signs that someone is a secret smoker
- Video idea: What happens to your body when you quit smoking?
- Podcast idea: How have movies romanticized the idea of smoking over the decades?
Brand campaign that worked:
This simple video from WHO explains through a child’s explanation why tobacco taxes should be raised.