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Random Phrases of the day

  1. Barking Up The Wrong TreeMeaning: To make a wrong assumption about something.
  2. No-BrainerMeaning: Anything that requires minimal brain activity to accomplish.
  3. Burst Your BubbleMeaning: To ruin someone’s happy moment.
  4. My Cup of TeaMeaning: Someone or something that one finds to be agreeable or delightful.
  5. Ugly DucklingMeaning: One who may seem plain at first in appearance or capability, but later turns out to be beautiful or great.
Jay Reads and Recommends

Inspiration

“Don’t ever give up. Don’t ever give in. Don’t ever stop trying. Don’t ever sell out. And if you find yourself succumbing to one of the above for a brief moment, pick yourself up, brush yourself off, whisper a prayer, and start where you left off.But never, ever, ever give up.” – Richelle E. Goodrich, Eena, The Tempter’s Snare

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Writing Prompt

  • What’s My NameWhy has the character lost their memory?
  • The GreeterA character who spends his day greeting people.
  • Into SpaceWhat does the spaceship look like and where are you going?
  • Green ThumbSomething is growing. What is it?
  • Car KeysWhere is the car going to take the character?
  • Tear-JerkerSomething that makes you cry.
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WORD OF THE DAY

WORD OF THE DAY
Nadir
NAY-dər
Part of speech: noun
Origin: Arabic, 15th century
1

The lowest point in the fortunes of a person or organization.

2

The point on the celestial sphere directly below an observer.

Examples of Nadir in a sentence

“At the nadir of his sales career, he decided to try a new path and go back to school.”

“I couldn’t find the Ursa Major constellation, because it was positioned at my nadir.”

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1. Zero Discrimination Day – 1st March

1. Zero Discrimination Day – 1st March

Content Marketing Opportunities

 

This day is celebrated annually to promote gender equality in all walks of life by the member countries of the UN.

Content Marketing Opportunities:

Listicle idea: Things you can do to teach your children about gender inclusiveness

Infographic idea: This is the pay-gap between male and female workers across countries

Video: Stay-at-home dads show you the rewarding side of parenting

Podcast: Women debunk myths about workplace discrimination

Brand Campaign that Worked:

 

This ad by Ariel shows how a father realizes how ignorant he has been of his domestic responsibilities when he sees his daughter balance her work and personal life. The emotional video shows how the father unlearns his ideas about gender dynamics to assume a new role in his life.

Jay Reads and Recommends

Insouciance

WORD OF THE DAY
Insouciance
in-SOO-see-əns
Part of speech: noun
Origin: French, late 18th century
1

Casual lack of concern; indifference.

2

Cheerful feeling with no worries.

Examples of Insouciance in a sentence

“I admire my partner’s insouciance toward traffic and other things that annoy me.”

“On the last day of school the children ran out of the building, riding high with insouciance.”