Day: August 21, 2018

Did you know… Christopher Robin? Winnie-the-Pooh?


Did you know…

… that today is Christopher Robin’s Birthday? The model for the human hero of the Winnie-the-Pooh books, Christopher Robin Milne, was born in London, England, on this day in 1920. His father, A.A. Milne, wrote the Winnie-the-Pooh books. Read a classic today!

~~~

Today’s Inspirational Quote:

“One of the advantages of being disorderly is that one is constantly making exciting discoveries.”

— A. A. Milne

Tuesday Mentor : Jay Parkhe on 3 Winning Sales Strategies you can’t market without !


 
Word Count:491
Summary:Anything’s tough to do, if you don’t have the right materials to help you.  These three winning Sales strategies are the right materials to an extremely successful buisness.

Keywords:sales strategies, personal, word pictures, ads

Article Body:

  1. Attention-Getting Ads Get Results

Think about it…how many advertisements do you hear every day…how about every hour?  Let’s face it, we’re bombarded with magazine ads, newspaper ads, TV ads, radio ads, and the Internet is plastered with banner ads, ticker ads, video ads on every site.  Not many of the astronomical number of advertisments stick with us, and make an impact.  How can you make your ad STAND OUT FROM THE CROWD?
” Make a dramatic statement:

“Even my dog knows  ….”

” Surprise them with the unexpected:

“Use for 30 days totally free…”

” Ask a thought provoking question:  “Is your current insurance costing you hundreds of extra dollars every year?”

” Use high impact headlines – it’s important to snag their attention right away.
2. Get Personal

  • How many times have you been caught in the cycle of IVR services?
  • Yes, you push 15 numbers and end up back at the main menu and never get to talk to a sales rep.  People are hungry for personal interaction in the marketplace.
  • Look for ways to make your business a personal experience that your customers will appreciate.
  • Get to know something about the people who walk through your doors.
  • Let the people who visit your website know something about you.
  • Yes, it’s easier to trust an individual than a huge impersonal company…and trust is crucial to building a pool of loyal customers.
  1. Paint a Picture

Yes, the end of a hectic week has finally arrived!

As I  lock the doors on a still cluttered office, my mind wanders to the many things that will demand my attention this weekend.

I long to just escape the demanding voices…escape to the waters of the lake across town.

It would be like heaven to plop myself across the back seat of a boat, and watch the sea gulls dip and dive as the waves rock me peacefull to sleep.

Yes, I can almost hear the sound of their splashing when the clang of metal alerts me to the fact that I’ve dropped my keys.
Put your customers on the boat.

Yes, painting word pictures that capture their emotions will be more effective that the raw facts of the benefit your product offers.

Describe what the benefits will do for them, vividly and in great detail…get them panting for the end result.

Paint your way to a sale!
Think about it…the 3 strategies we’ve talked about deal with human emotions or behaviors, rather than your product itself.

Yes, when we affect the inner part of the customer, our sales are likely to see great results… and hey, they’ll feel good while they’re  writing out the check!

What more could you ask for?

 

Characteristics Of A Successful Entrepreneur


 

Word Count:
427

Summary:
Studies have shown; successful entrepreneurs possess three characteristics:

 

Keywords:
entrepreneur,franchise,jobs,careers,mentoring,coaching,marketing,small business,at home business
Studies have shown that successful entrepreneurs possess three characteristics:

  1. Self-confidence

It is that magical power of having confidence in oneself and in Entrepreneur’s powers and abilities.

  1. Achievement Oriented

Results are gained by focused and sustained effort. Entrepreneurs concentrate on achieving a specific goal, not just accomplishing a string of unrelated tasks.

  1. Risk Taker

Entrepreneurs realize that there is a chance of loss inherent in achieving their goals, yet they have the confidence necessary to take calculated risks to achieve their goals.

Entrepreneurs are people who will make decisions, take action, and think that they can control their own destinies. They are often motivated by a spirit of independence which leads them to believe that their success depends on raw effort and hard work, not luck.

So which of these three main characteristics is the most important? Believe it or not, it has to be self-confidence. Without self-confidence, nothing else is possible. If you don’t believe in your abilities, then the first challenge that arises may knock you off the path to achieving your goals.

Here are a few things to keep in mind for maintaining a higher level of self-confidence.

A. Positive Thinking

It all starts with a positive attitude, doesn’t it? Believing that something good will happen is the first step. Negative thinking simply is not allowed. You must truly believe that there are no circumstances strong enough to deter you from reaching your goals. Remember too, that positive thinking can be contagious. When positive thinking spreads, it can open doors to new ideas, customers, friends, etc.

B. Persistent Action

Now all of the positive thinking and believing in the world is useless if it is not applied towards a goal. You have to take action, no excuses are allowed. This action must also be persistent. Trying once and then giving up is not going to be enough. Keep at it one step at a time. If you can’t get by a certain step, then find a creative way to try again or just go around it.

In the beginning, we identified a few traits which are common among successful entrepreneurs. You should be able to look ahead and see yourself where you want to be. Now just maintain a strong belief in yourself and your skills, stick with it, and don’t give up. If you can do that, you’re already half way there!

 

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