Of Corporate "MUMUJ" Disease and The Cure "JTI" in our "Eco-System" = My New Satire !

Dhananjay Parkhe

C Suite Mentor✥Business Strategy✥Sustainability✥Leadership✥Risk Management✥Pro-Bono Advisor✥Consultant✥Educator✥

Of Corporate “MUMUJ” Disease and The Cure “JTI” in our “Eco-System” = My New Satire !

Go to any conference, read any brochures announcing an Association’s conference domestic or international in India or others of their ilk – these days and few jargons hit you. (Being a hardcore critique in the public policy space – I sometimes chide them as the Best Event Management Companies – which they of course are – but they have now been reduced to being just that – due to their competitive “Eco-system” and the  “Political Risk” which the new Government poses for them till they get well entrenched as ” Un-announced Lobbying Machines” (ULMs).  But about this some other day.
What I find common in their copywriters and Speakers is MUMUJ.  And those of you, who understand English language and its finer nuances remember the pain as it hits you more.  
The reason is these jargons are much abused and misused Jargons (MUMUJ) by people to impress others and in reality they fail to do so.                  ( Meaning – they do not mean what they are supposed to mean and mean something else which neither the copywriter nor the Speaker will ever articulate for you to understand ).
Being a Visual person, I struggle the most and the moment I see some such MUMUJ jargon in the emails, brochures – I put them into my Spam folder or follow the new technique I evolved called JTI – “Just TRASH It” for the uninitiated.
I may even write a series about the  socalled “MUMUJ” – How’s that for a New Jargon?  But that’s how my readers know me to write – with humour bordering on Satire.  So read on and have fun!
I decided to delve into Dictionary meanings first and was amazed to find:
“What is an Ecosystem?

An ecosystem includes all of the living things (plants, animals and organisms) in a given area, interacting with each other, and also with their non-living environments (weather, earth, sun, soil, climate, atmosphere).
In an ecosystem, each organism has its’ own niche, or role to play.
Consider a small puddle at the back of your home. In it, you may find all sorts of living things, from microorganisms, to insects and plants. These may depend on non-living things like water, sunlight, turbulence in the puddle, temperature, atmospheric pressure and even nutrients in the water for life. 

This very complex, wonderful interaction of living things and their environment, has been the foundations of energy flow and recycle of carbon and nitrogen.
Anytime a ‘stranger’ (living thing(s) or external factor such as rise in temperature) is introduced to an ecosystem, it can be disastrous to that ecosystem. This is because the new organism (or factor) can distort the natural balance of the interaction and potentially harm or destroy the ecosystem.
Usually, biotic members of an ecosystem, together with their abiotics factors depend on each other. This means the absence of one member, or one abiotic factor can affect all parties of the ecosystem.
Unfortunately ecosystems have been disrupted, and even destroyed by natural disasters such as fires, floods, storms and volcanic eruptions. Human activities have also contributed to the disturbance of many ecosystems and biomes.”
The term “ecosystem” was first used in a publication by British ecologist Arthur Tansley.  He devised the concept to draw attention to the importance of transfers of materials between organisms and their environment. He later refined the term, describing it as “The whole system, … including not only the organism-complex, but also the whole complex of physical factors forming what we call the environment”.  He regarded ecosystems not simply as natural units, but as mental isolates. He later defined the spatial extent of ecosystems using the term ecotope.  G. Evelyn Hutchinson, a pioneering limnologist who was a contemporary of Tansley’s, combined Charles Elton‘s ideas about trophic ecology with those of Russian geochemist Vladimir Vernadsky to suggest that mineral nutrient availability in a lake limited algal production which would, in turn, limit the abundance of animals that feed on algae.  Raymond Lindeman took these ideas one step further to suggest that the flow of energy through a lake was the primary driver of the ecosystem. Hutchinson’s students, brothers Howard T. Odum andEugene P. Odum, further developed a “systems approach” to the study of ecosystems, allowing them to study the flow of energy and material through ecological systems.
CONFUSED? Well. I am.  Well lets understand Visually .
So if you have struggled like me with  – – “Of Corporate “MUMUJ” Disease and The Cure “JTI” in our “Eco-System” = My New Satire !” my simple advice – JTI – Just Trash It ! 🙂 
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